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Where Does the PESO Model Belong?

Waxing UnLyrical

As an example, he used the goal of producing 2,000 downloads that equate to marketing soft leads for sales. And then he went on to outline how content, social and PR should work together to reach the goal of 2,000 downloads. You use predictive analysis and content intelligence to inform your decisions.

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How to Make Money as a Freelance Social Media Manager

Hootsuite

Download them now. Analysis and reporting. As a team of one, freelancers often need to provide analysis and reporting on the client’s social channels. Download them now. Download the templates now! Some software also provides contract templates. What is a freelance social media manager?

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters.

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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. An image, video, or audio file that comes with a bonus, such as a consultation, service, or other exclusive benefit. What is an NFT? An original song. An original film or documentary.

Marketing 118
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Only 17% Of Businesses Measure Social Media ROI; 12% Have A Realtime Analytics Solution

The Realtime Report

These findings are from a survey conducted jointly by Teradata Aster , Mzinga , and the Center for Complexity in Business (CCB) at the University of Maryland to provide insights into the adoption, use and current state of social business software and big data analytics in businesses. The top metrics respondents want in a big data solution?

ROI 191
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2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

How to use our 2018 content marketing editorial calendar template ( download now ). Billion = expected growth of content marketing software in 2018 (IDC). How to get a grip on your content for 2018: Step 1: Download the 2018 calendar here-> Content Editorial Calendar. Why you need a content marketing content calendar.

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#measurePR Recap (July 2016): Smart Reporting

Waxing UnLyrical

The July #measurePR Twitter chat featured some very special guests: Aly Saxe , founder and CEO of IrisPR Software , and Heather Whaling , CEO of Geben Communication. Aly’s response was awesome: A1 #measurePR — I’m a PR pro living in a software company and I honestly don’t know how this happened. — measurePR. —

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