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#measurePR Recap (July 2016): Smart Reporting

Waxing UnLyrical

So how can PR pros move beyond impressions and report “smart” metrics? Some are very specific, e.g., app downloads. We then had some fun with the question that asked, “What is the most boring, useless PR report you’ve ever seen?” A7: If you find PR reporting & measurement difficult, you’re in good company.

Report 100
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How to Organize Your Content Marketing Assets in 3 Easy Steps [podcast + worksheets]

Pam Moore

Content can come in the form of presentations, vision statements, value propositions, corporate collateral, annual shareholder reports, videos, email newsletters, research reports, event materials, flyers, customer letters, and the list goes on. Audience Analysis Worksheet (worksheet to help you prioritize your niche).

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How to Make Money as a Freelance Social Media Manager

Hootsuite

Download them now. Analytics and reporting. Analysis and reporting. As a team of one, freelancers often need to provide analysis and reporting on the client’s social channels. Download them now. Download the templates now! What is a freelance social media manager? Copywriting.

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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. An image, video, or audio file that comes with a bonus, such as a consultation, service, or other exclusive benefit. Get the full report now! What is an NFT? An original song.

Marketing 118
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What is Dark Social and How Is It Affecting Your Brand?

Convince & Convert

The percentage of Talkwalker’s direct traffic isn’t as high as other sources have reported, but still significant. That means it’s not possible that these people landed on the page directly, and our analysis wasn’t entirely accurate. The post What is Dark Social and How Is It Affecting Your Brand?

Brands 152
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Only 17% Of Businesses Measure Social Media ROI; 12% Have A Realtime Analytics Solution

The Realtime Report

The survey was conducted online in the spring of 2012 and drew more than 500 participants from a wide variety of professional disciplines and industries, including media, financial services, consulting, marketing, human resources, engineering, and others. Social Media is Good! … But We’re Not Doing It Right. What do you think?

ROI 191
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2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

How to use our 2018 content marketing editorial calendar template ( download now ). CMOs at the largest technology organizations report that building content marketing as an organizational competency is 2nd most important initiative, only behind measuring ROI (IDC). 2018 content marketing trends, statistics and predictions. SoundCloud.

Template 167