Ignite Social Media

APRIL 17, 2017

If you have been keeping tabs on what features Instagram is rolling out to compete directly with Snapchat, you can add the latest direct messaging feature updates to the list. Disappearing videos and photos are now available and will show up in the same thread as text conversations. These metrics matter to advertisers.

Metrics 84

Metrics Instagram Video comScore 84

Webbiquity SMM

OCTOBER 13, 2010

Results can be exported to Excel for further sorting and analysis. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Nielsen BuzzMetrics. The only caveat is that this may whet your appetite for the full version (see below).

SM2 202

SM2 Vocus Alterian Radian6 202

Convince & Convert

AUGUST 7, 2011

Nice analysis on it from Ian Lurie over at Conversation Marketing ). Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile.

Social Media 164

Social Media Quantcast Metrics Comparison 164

Webbiquity SMM

FEBRUARY 7, 2011

The Social Media Marketing List: 45 things you should be doing but probably aren’t by Conversation Marketing. Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy.

Social Media 198

Social Media Tools Tips ROI 198

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). I think it’s a shame that an industry which affects so many people gets so little self-analysis and even fewer people trying to uncover where it’s heading. As mentioned, this is a long article.

Sites 96

Sites Industry Blogger News 96