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Instagram Looks More Like Snapchat and Facebook’s New Video Metrics | Social You Should Know

Ignite Social Media

Disappearing videos and photos are now available and will show up in the same thread as text conversations. For more context with analysis, they are incorporating comparisons between current video metrics and historical benchmarks. It’s been less than a year since Instagram duplicated Snapchat’s Stories.

Metrics 84
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Results can be exported to Excel for further sorting and analysis. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Nielsen BuzzMetrics. Budget: We don’t need no stinkin’ budget. Share this on Technorati. Tweet This!

SM2 201
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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Nice analysis on it from Ian Lurie over at Conversation Marketing ). Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile.

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The Top 10 Marketing Attribution Software Solutions

Oktopost

An attribution model is a set of rules that helps you determine a consistent way to assign credit for sales to the various touch points in your customers’ path to conversion. The YouTube ad would get 100% of the credit for that conversion. Accuracy in both big-picture and fine-grained analysis. Nielsen Visual IQ.

Software 103
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. First – What are the objectives?

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Towards a Theory of Digital Literacy: Three Scenarios for the Next Steps

Buzz Marketing for Technology

These include among other things, a thorough analysis of the skills and their nature, their interrelationships, and the resulting implications for educational and technological developments. For Information literacy: Write a critical comparison of the same piece of news that was published in seven different Internet news sources.

Skills 207
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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

In reality there must be hundreds of firms out there doing social media analysis in some form or another but I tried to hit the most popular ones with the single-minded goal of finding a firm that could deliver the most strategic value from the 2+ years of social media data that’s out there. So lets dig in!

Analytics 275