Hootsuite

SEPTEMBER 14, 2023

Collecting data Once you’ve identified relevant social media conversations, the next step is to collect data to help inform your analysis. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more. This is where data analysis comes in. New to data analysis?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? Comments, forum posts, podcast mentions, you name it.

Reputation 96

Reputation Sentiment Analysis Notification 96

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis.

Analytics 84

Analytics Conversation Brands Sentiment 84

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Oktopost

MARCH 20, 2022

Benchmarking and competitor analysis. For an even more granular analysis of an individual competitor, Oktopost allows you to listen to their social media profiles instead of using keywords-based listening. Social listening is also a great way to analyze how your presence stacks up against competitors and industry leaders.

Conversation 118

Conversation Sentiment B2B Module 118

Sprout Social

NOVEMBER 21, 2023

As more companies adopt an omnichannel approach to engage with customers, keeping up with competitors can be challenging. It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. What are they posting on social media? What’s their email marketing strategy?

Sentiment 96

Sentiment Metrics Analysis Trends 96

Hootsuite

NOVEMBER 28, 2022

But Reddit isn’t the best place for every company. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022.

Reddit 100

Reddit Brands Meme Forums 100

Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy.

Company 279

Company Health Care Energy Groups 279

Buzz Marketing for Technology

SEPTEMBER 10, 2014

I also look forward to seeing her speak about this topic at the upcoming World Business Forum held in New York at Radio City Music Hall on October 7-8. Because it causes companies to do a lot of dysfunctional things like just focusing on the bottom line. And I’ll give an example of a friend of mine at a big publishing company.

Forums 253

Forums Data Skills One Spot 253

Social Media Strategies Summit

FEBRUARY 24, 2021

Social listening can cover the whole of the web, often focusing on sites like blogs and forums alongside social media. Forums and messaging boards devoted to the hobby were also awash with people discussing migraine treatments. Demonstrating this, software company Cloudera relies on social media listening to gauge audience sentiment.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. review websites (TrustPilot, G2), forums (Reddit), sales emails and other business-critical channels. Semantic classification further ensures there are no duplicates.

Brands 113

Brands Sentiment How To Analysis 113

Keyhole.co

MAY 16, 2023

Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. Competitor analysis Media monitoring spies on competitors’ online activity so you stay ahead of the curve. If your company is mentioned in a news article or a social media post, that’s a mention.

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Highlights of this tool include: Track mentions across the web: Not just on social media platforms, but also forums, blogs, and websites.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

JUNE 28, 2023

People join private Facebook Groups or forums to meet and talk with other like-minded people. Add Hootsuite Insights , powered by Brandwatch, for advanced social listening capabilities, including sentiment analysis, deep competitive intelligence, and AI tools to identify new opportunities. A lot of that talk centers around advice.

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

MARCH 20, 2024

Social listening essentially lets you do market research and competitor analysis all through the help of one tool, which can save you time and allow you to optimize your overall B2B marketing strategy according to what your audience wants to see. Review of selected LinkedIn monitoring tools 1. Pricing: Prices start at $99 per month.

LinkedIn 52

LinkedIn Tools B2B Price 52

Oktopost

DECEMBER 21, 2023

Competitor Analysis : Evaluate competitors to identify areas where they excel or fall short. Data Analysis: Utilize data analytics tools to analyze customer data, sales patterns, and market trends. This type of analysis is not limited to advertising alone. Another critical piece of the puzzle to address is the skills gap.

Marketing 62

Marketing Survey Skills How To 62

Dave Fleet

FEBRUARY 28, 2013

Help customers to help customers – successful companies in the social support space leverage customer forums to help customers answer each others’ questions, and step in when questions go unanswered at first. Build an army of advocates – educate, empower and reward your biggest fans for engaging for you.

Social Media 393

Social Media Communities Overview Forums 393

Keyhole.co

DECEMBER 13, 2023

These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. Their website lists tools and services categorized by department, industry, and company type. Larger companies can choose a custom Enterprise plan. It can be slow in historical analysis and keyword tracking.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment Analysis At the end of the day, your company’s mission is to provide something valuable to your audience. We’re here to share tips and best practices we’ve discovered along the way.

Social Media 62

Social Media B2B Sentiment How To 62

Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. This analysis will help you understand: • Where your prospective buyers are congregating in social media, and what they are talking about.

Vocus 184

Vocus Alltop Message Boards Klout 184

Keyhole.co

SEPTEMBER 12, 2023

They offer a range of features to automate social media marketing and let companies run data-backed campaigns without hassle. One of the best social media tools for data analysis, Keyhole keeps your digital presence ROI-focused. Competitor analysis keeps you ahead of your counterparts. The company package is customizable.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

AUGUST 21, 2023

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Why AI ethics matter Companies are already investing in AI, but the difficulty is ensuring responsible use. What gaps do technology and analysis create?

Marketing 89

Marketing Privacy Policies Issues 89

Keyhole.co

NOVEMBER 17, 2023

The company also put out a public apology via its social media platforms and announced that it would be reviewing its policies and conducting racial sensitivity training for employees. How did the company do this? The company responded right away and made it their business to fix the issue for the passenger.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., The tool is excellent for trend analysis as well.

Industry 52

Industry News Google Brands 52

BeingOptimist

AUGUST 29, 2023

Often used within the corporate environment or during pre-employment screening, these checks serve as an essential tool in evaluating a potential risk an individual or institution may present either in terms of cybersecurity or company reputation. Given this shift, cyber background checks have grown significantly in importance.

Privacy 81

Privacy Analysis Guidelines Applications 81

Sprout Social

OCTOBER 15, 2020

A sentiment analysis looks at the specific language used in comments about your brand and can tell you if people are speaking about your brand with a positive, negative, or neutral sentiment. Monitoring tools like Sprout Social let you access a detailed sentiment analysis. Online forums such as Reddit and Quora.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

Buzz Marketing for Technology

JANUARY 25, 2012

But to me that’s a quick fix on how you get information out of the company that the general public would believe. How can you company do the same or even take it to the next level. You need to analyze trends of what’s being said across the issues that are important to your company. No related posts.

Microblogging 187

Microblogging Trends Forums Apple 187

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Then Keyhole might be exactly what you need. Best of all?

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

SEPTEMBER 12, 2023

The platform examines several online forums, groups, and conversation threads to measure the audience’s perception and alert you. The platform examines several online forums, groups, and conversation threads to measure the audience’s perception and alert you. The insights are actionable and capable of driving tangible changes.

Tools 52

Tools Social Media Curata Price 52

Unmetric

AUGUST 19, 2019

Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Here’s an interesting case study video on how the Red Socks Company created a hit campaign by researching what other brands did around Lost Sock Day using Unmetric.

Social Media 91

Social Media Tools Price Hashtag 91

Pixlee

MARCH 11, 2021

Reputation management strategy is the process of shaping how others perceive your company. While many rely on sentiment analysis, you can often get a good glimpse of your most positive and negative feedback and determine areas you need to improve as a business. It is a crucial aspect of building your brand.

Reputation 96

Reputation Strategy Brands Review 96

Net-Savvy Executive

APRIL 15, 2014

Twitter has bought other companies in the social media analysis space— BackType (2011), Bluefin Labs (2013), Trendrr (2013)—but Gnip is a bigger deal. How will these companies ("publishers" in the data market) react to the deal? Get the latest industry news at Social Media Analysis.

Trendrr 81

Trendrr Data Twitter Analysis 81

Keyhole.co

MAY 12, 2023

You reach a saturation point when it comes to topics you need to cover and talk about on your website and social forums. Let’s say you have a company that sells video games. Competitor analysis Want to know what your competitors are doing? Their undisputed secret lies in keyword monitoring tools.

Tools 52

Tools Strategy Marketing Analysis 52

The Realtime Report

NOVEMBER 14, 2019

You can do this by talking to potential customers, reviewing online forums, and checking search trends to learn about how people currently approach this problem. Are there companies already offering this kind of product or something similar?

Price 70

Price Energy Forums Analysis 70

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. By Peter Caputa. But, they’re clueless when it comes to generating leads via their website.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Audiense

MAY 6, 2016

Leaking company information accidently on purpose isn’t new in the world of Marketing and PR, but this trick by Krispy Kreme had everyone piping up on Twitter. Do you want a custom analysis of your Tweets? All you need to do is to Retweet the Tweet below to get a custom analysis. Was this a genuine leak? Or a marketing ploy?

Team 92

Team Fashion Analysis Sentiment 92