Keyhole.co

NOVEMBER 10, 2023

Typically, the generic internal benchmarking methods compare one business process to another similar procedure inside your company. It doesn’t focus on external factors like how other businesses are performing on those same metrics. For example, a company compares its marketing campaign ROI to its competitors.

Metrics 59

Metrics Analysis Comparison Price 59

Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195

Metrics Marketing Class ROI 195

Sprout Social

FEBRUARY 19, 2024

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. By integrating the cognitive capabilities of AI with understanding big data, intelligent automation helps with predicting outcomes so companies can proactively improve processes.

Strategy 102

Strategy Sentiment Patterns Marketing 102

SocMed Sean

FEBRUARY 24, 2022

Although the company has faced some turmoil, such as an advertiser boycott in 2020, Facebook remained dominant with a steady increase in revenue. This presents a tremendous opportunity for any company that benefits from reaching users about their travel plans. The average Facebook ad only costs $5.99 As of June 2020, close to 1.8

Facebook 130

Facebook Strategy Marketing Travel 130

Oktopost

JANUARY 31, 2024

This blog post will delve into some of the metrics you should measure to demonstrate the business impact of employee advocacy. Every organization embarking on an advocacy program should recognize the importance of metrics. However, these metrics may differ based on your organization’s unique business goals.

ROI 62

ROI Engagement Metrics How To 62

Sprout Social

NOVEMBER 21, 2023

As more companies adopt an omnichannel approach to engage with customers, keeping up with competitors can be challenging. It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. There might be a new automation software slashing marketing costs in half.

Sentiment 94

Sentiment Metrics Analysis Trends 94

Sprout Social

APRIL 17, 2024

They also streamline the customer journey with personalized assistance, improving customer satisfaction and reducing costs. Advanced natural language processing (NLP) capabilities NLP capabilities like text analysis help the chatbot process and interpret human language and understand a comment contextually.

Hubspot 97

Hubspot Template Templates API 97

Sprout Social

FEBRUARY 28, 2024

About 88% of business leaders who use social media technology agree it’s a critical tool in their company’s tech stack, according to The 2023 State of Social Media report. Another 76% notice and appreciate when companies prioritize customer support on social, and 76% value how quickly a brand can respond to their needs.

Social Media 100

Social Media Team Social Media Management Report 100

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 118

Patterns Sentiment Analysis Proposal 118

Hootsuite

OCTOBER 28, 2019

What are social media metrics? If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Awareness metrics.

Metrics 112

Metrics Social Media CPM CPC 112

Sprout Social

JANUARY 11, 2024

It all depends on your company’s priorities and the scope of the service you offer. The thing is, customer service software is a must-have for modern companies. This includes sentiment analysis, unsatisfactory responses and your top reps. Not to mention a more complete understanding of your performance metrics.

Software 83

Software Tools Knowledge Base Hubspot 83

Keyhole.co

MARCH 11, 2024

This immense user base presents an invaluable opportunity for professionals and companies to engage with a targeted audience. Regular analysis of your LinkedIn activities is crucial for understanding your audience’s behavior, optimizing your content strategy, and enhancing your overall presence on the platform.

Template 52

Template Templates Analytics LinkedIn 52

Webbiquity SMM

JANUARY 31, 2019

A social media audit generally looks into the following: The results of your posts and overall engagement, including metrics such as likes, number of comments, the overall reach for reach post, mentions, shares, and more. The alignment between your social media campaign and your brand / company goals and stated values.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Oktopost

MARCH 10, 2022

” This is where social media ROI metrics come into play. ? For organic social media, it might be: Costs of your social media management platform/tools. Any content creation or design costs (whether in-house or outsourced). You should then think about which social metrics correspond to your chosen goals.

ROI 174

ROI B2B Social Media Brands 174

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

SEPTEMBER 18, 2023

If you didn’t have metrics in place last year, now is the perfect time to implement them based on your company’s overall goals. Company goals are the anchoring points of your marketing budget. Next, you’ll need to create an estimate of the costs associated with different marketing activities.

Marketing 129

Marketing How To Sample Samples 129

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

JANUARY 12, 2021

What are the most valuable metrics and KPIs to track, and how do you know if the CX you’re offering is successful? Surprisingly, for many companies, the answer is often no. . While B2C companies’ average CX scores range from 65% to 85%, their B2B counterparts usually manage less than 50%. How do you measure B2B CX?

B2B 101

B2B Marketing Metrics Survey 101

Keyhole.co

MAY 16, 2023

Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. Competitor analysis Media monitoring spies on competitors’ online activity so you stay ahead of the curve. Next up, let’s find out which metrics matter the most when it comes to media monitoring.

Tools 52

Tools Sentiment Analysis Metrics 52

Social Media Strategies Summit

AUGUST 4, 2020

However, some B2B companies still utilize standard methods like paid advertising and cold calling. After setting your goals, you can choose which metrics to consider to track your progress. For example, if you want to get leads, you can look at metrics like clicks and conversions. Social media deserves more investment.

B2B 130

B2B Social Media Strategy How To 130

Unmetric

JUNE 18, 2019

By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social.

Analytics 119

Analytics Tools Facebook Overview 119

Oktopost

NOVEMBER 9, 2023

With most B2B companies active on platforms like LinkedIn, Facebook, and Twitter, social media provides a natural landscape for connecting with professional audiences. They also allow you to set clear campaign goals and metrics to provide tangible evidence of ROI and help you quantify business results.

Examples 62

Examples B2B ROI CPA 62

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

JANUARY 23, 2024

Today, we’ll show you why monthly Facebook reporting​ is important for your business, the key metrics you should​ be monitoring, and how to create a monthly Facebook analytics report with our free template. Tracking key metrics like likes, shares, and comments, you can see how your audience feels about specific pieces​ оf content.

Template 59

Template Templates Analytics Report 59

agora pulse

SEPTEMBER 23, 2020

One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. How have your likes and shares on Instagram helped the company reach its targets? And most say that aligning their social media goals with company goals is their top struggle.

Social Media 144

Social Media ROI Social Media Management URL 144

Oktopost

OCTOBER 10, 2022

For example, a company that shows branded content to its audience once per week is twice as visible as another company that only shows branded content to its audience every other week. That means lower ad costs, a higher conversion rate, and better long-term relationships. ? What Is Brand Visibility?

Brands 75

Brands B2B SEO Influencer 75

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. But the truth is, most companies and brands simply post videos on YouTube, share them on social networks, and then never return to track their performance.

YouTube 52

YouTube Analytics Metrics Price 52

Sprout Social

SEPTEMBER 30, 2020

First things first; make sure your LinkedIn Page is complete with accurate, relevant and up-to-date company information. The information you provide should include basics like your website URL, logo, banner image, industry, company size and location. Build out a mix of engaging organic content.

Organization 101

Organization LinkedIn Strategy Social Media 101

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. The tool is excellent for trend analysis as well. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features. Analyze sentiment analysis to understand how the world feels about your brand.

Industry 52

Industry News Google Brands 52

The Realtime Report

JUNE 3, 2016

How HR Technology Can Increase Your Company’s Bottom Line. No company could stay in business long if it doesn’t realize a profit. The higher your company’s profit margin, the larger you can grow and that is of course a given. For example, many companies have begun the recruitment process by accepting online applications.

Collaboration 70

Collaboration Applications Cost Metrics 70

Buffer Social

SEPTEMBER 5, 2023

All three now work at a senior level at companies known for their top-notch social media strategies. Here is their advice for someone looking to grow in the field. — Jen Hartmann (@jenalyson) July 29, 2021 A social media executive is someone who creates and executes the social media marketing strategy of a company.

Social Media 90

Social Media How To Skills Hubspot 90

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. Who they are: Headquartered out of Nova Scotia, Dash Hudson is a social entertainment marketing software company. Dash Hudson. VMG Digital.

Case Study 112

Case Study Marketing Directory Retail 112

Keyhole.co

SEPTEMBER 12, 2023

You can run competitor analysis, measure standard and unique KPIs, and assess your position in the industry all in one platform. Here, you get instant access to brand mentions across social, news, blogs, videos, etc. Moreover, it also offers brand tracking tools to help you monitor competitor performance.

Tools 52

Tools Social Media Curata Price 52

Oktopost

AUGUST 3, 2021

Metrics associated with your KPIs can inform every aspect of your B2B marketing strategy. So it’s no surprise that more than two-thirds of marketers cite measuring metrics as their top priority. Measuring your metrics helps connect the dots between the information you have and understanding what that data means.

B2B 62

B2B Marketing Metrics Adwords 62

Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. With a bit of smart thinking you can do this analysis across other platforms. If you can’t do the analysis with the tools you can always run a survey to your audience. Content Analysis.

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

FEBRUARY 5, 2024

Well, it’s really just a fancy way of describing an analysis of your LinkedIn profile with the aim of enhancing its performance. To take your analysis further, you should also consider using Keyhole’s free trial to conduct an analysis of your LinkedIn. What is a LinkedIn audit? First things first, what even is a LinkedIn audit?

LinkedIn 52

LinkedIn How To Privacy URL 52