Visually SM

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How to Plan Your Social Media Strategy for Better Engagement

Visually SM

Why does every company need a social media strategy? Having a well-crafted strategy will help you clarify your opportunities, weaknesses, strengths, and threats, as in a SWOT analysis. Why does every company need a social media strategy? To find out, the company has to check the metrics. What is a social media strategy?

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Five questions your marketing team should be asking about location-based technology

Visually SM

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. As we’ve noted, companies in a multitude of industries find the idea of location-based delivery — also known as geo-targeting — very appealing.

Team 124
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Five questions your marketing team should be asking about location-based technology

Visually SM

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. As we’ve noted, companies in a multitude of industries find the idea of location-based delivery — also known as geo-targeting — very appealing.

Team 100
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24 Tools Every Social Media Manager Should Use

Visually SM

Listening and insights tools provide intelligence into the quality of a social audience, crossover between different communities, and combines content with relationship analysis. Tailwind tracks activity across Pinterest about your company, products, and competitors. Klear also brings data analysis on each of these influencers.

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16 Tools Every Social Media Manager Should Use

Visually SM

Smart businesses know that social media is a power to be reckoned with: social media channels create a direct line of communication between your company and consumers, and they give anyone with an Internet connection instant access to the latest buzz around your products or services. You can even monitor each post in real time.