Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Sprout automatically collects and consolidates information from a variety of sources such as Facebook, Instagram, TripAdvisor and Google My Business, and analyzes the feedback data through text analysis.

Brands 113

Brands Sentiment How To Analysis 113

Social Media Strategies Summit

AUGUST 15, 2023

Best of all, if you don’t have time to read a full blog post, Josie always includes some of the key learnings within the post itself: That way, you can pick up valuable takeaways without leaving your LinkedIn news feed. The scuttlebutt in the economics community this week about identifying toxic professionals stems from an online forum.

Marketing 240

Marketing Education Forums LinkedIn 240

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. But when your audience does so, their followers see it in their feeds, which exponentially increases your brand’s visibility. If you’re having trouble understanding what your audience thinks about your brand, sentiment analysis may be the answer.

Engagement 105

Engagement Tips Loyalty Metrics 105

Sprout Social

MARCH 20, 2023

Thanks to social platforms like Instagram and YouTube offering their own short-form video feeds, this content has become easier to repurpose across platforms—which saves you time and energy. A tool like Sprout turns weeks of manual analysis into a few minutes’ work. How do they tackle trends, and what gaps have they left?

Buy 117

Buy Video How To Template 117

Sprout Social

JANUARY 9, 2024

As one member of Sprout’s community, The Arboretum , put it, “With increasing amounts of data available, social marketers will focus on delivering highly personalized content to users. AI solutions help take on the heavy lift of data analysis and deliver insights faster, so that teams can personalize content at scale.

Social Media 124

Social Media Sentiment Data Team 124

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. What is Reddit?

Reddit 100

Reddit Brands Meme Forums 100

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Twitter Triumphs over The New York Times”.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Dave Fleet

MARCH 5, 2012

.” Following that mantra, if you look at the changes Facebook has made over the last year as a continuum, the company has significantly tilted the scales away from engaging content – from brands creating communities with their customers – and towards paid advertising. Sound crazy?

Content 375

Content Marketing Advertising Analysis 375

Hootsuite

APRIL 18, 2022

That being said: it’s important to recognize that Instagram Reels are a different beast than the main feed. Your Reels will appear in search results and in the Explore feed. Your Reels can appear in users’ feeds. You’ll engage your community. Of course, there’s no need to invent a community or movement from scratch.

Hashtag 141

Hashtag Instagram HootSuite Travel 141

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? So, let’s jump in and explore what makes Twitter tick for businesses.

Strategy 52

Strategy Twitter Tips Marketing 52

Convince & Convert

FEBRUARY 21, 2024

Data Security Challenges Most leaders probably don’t want their finance team feeding profit and loss data into ChatGPT to save 5 minutes of their time analyzing some data. This may include unique processes, research, or community knowledge. With the rise of AI threats , is your organization increasing attention to cyber threats?

Training 152

Training Policies Team Guidelines 152

Keyhole.co

FEBRUARY 3, 2024

Competitor analysis Before we even get to measure our own metrics, we need to analyze what market metrics are, and for that, we need to do a competitive analysis. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. How to do that, you ask? It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Ignite Social Media

MARCH 18, 2024

” The trust and closeness Duke’s social team has with players shines through authentically in their feed. For most brands willing to make those types of investments in their social media team, the opportunities for growing and engaging their community are significant.

Social Media 96

Social Media Marketing Nielsen Resources 96

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about.

Strategy 123

Strategy Brands Content UGC 123

Buffer Social

OCTOBER 9, 2023

Reach The Reach tab shows three metrics in a graph: Views Shown in feed Unique viewers You can also see ‘How viewers find this Short’, which shows where traffic to your content is coming from, like the Shorts feed or YouTube search results. Pay attention to the content that drives subscriptions to replicate success.

Analytics 85

Analytics YouTube Overview Metrics 85

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis.

Analytics 84

Analytics Conversation Brands Sentiment 84

Unmetric

JUNE 18, 2019

The color and object analysis will help you discover content ideas by searching for branded social content based on dominant colors and/or objects used within images and analyze their performance. Sociograph provides important insights that allow you to get a deeper understanding of your community and content. Seekmetrics.

Analytics 119

Analytics Tools Facebook Overview 119

Sprout Social

SEPTEMBER 21, 2020

Campaign Analysis. Choosing the right focus continues to benefit VSCO as the app currently serves over 2 million paid subscribers—creators who value the tools and experiences offered up on their Feed, Discover and Studio pages. Corporate responses to the growing list of murders within the Black community have been highly criticized.

Issues 136

Issues Survey Campaign Authentication 136

Hootsuite

JUNE 15, 2021

None of this would be possible without engaged communities following these furry personalities online. This creates a great mix of highly aesthetic content in their feed. Key takeaway: Use your platform to give back to the community. Famous pups partner with brands, sell merch and even publish books! million followers).

Instagram 145

Instagram HootSuite How To Influencer 145

Sprout Social

MAY 4, 2023

LinkedIn Groups are about building community and fostering relationships. Imagine the boost these community-centric Groups give to your LinkedIn marketing. This creates a robust community within LinkedIn. Scroll down to “Search other trusted communities that share and support your goals,” and click on Search.

Groups 130

Groups Groups LinkedIn Microsoft 130

Likeable

MARCH 31, 2021

From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up. However, only 8 percent of brands that leveraged a listening solution used it for competitive research and analysis. Competitive Analysis. Campaign Analysis. Brands (and people!)

Strategy 106

Strategy Brands Influencer Analysis 106

Hootsuite

JANUARY 24, 2022

The first step to developing an effective social media data analysis plan is to establish SMART goals. For larger social media marketing teams with more in-depth data analysis needs, Hootsuite Impact directly tracks social media data to business goals and provides helpful competitive benchmarks. sentiment analysis).

Data 94

Data Social Media HootSuite Template 94

Keyhole.co

MARCH 26, 2024

Analysis of LEGO’s social media accounts LEGO has its roots in 1932 when founder Ole Kirk Kristiansen made the first set of wooden toys. And lots of user-generated content exists out there, constantly feeding into LEGO’s online popularity. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture.

Construction 52

Construction Social Media Strategy Collaboration 52

Sprout Social

NOVEMBER 21, 2022

The three-week campaign featured a branded TikTok sound, in-feed ads, an interactive augmented reality experience and a diverse trough of talent including Holly H, the Neffati Brothers, Michael Le, Jordan Fisher and Luke Trotman from Love Island to name a few. meccabeauty. Shop now at MECCAbeauty. ??. ? Tiger Blood – Jonathan Paulsen.

Case Study 114

Case Study Marketing Directory Retail 114

Hootsuite

OCTOBER 21, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. TikTok users can follow specific hashtags, so you can wind up in their feed even if they aren’t following your account directly. Hashtags can be a good way to build an online community.

Hashtag 145

Hashtag Trends Analysis Study 145

Sprout Social

OCTOBER 11, 2022

With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. In this guide, we will define social media moderation and how to leverage it to communicate during global movements. Social and world events impact your presence and community. Remember, staying silent is not going dark.

Eventful 114

Eventful Social Media How To Sports 114

Dave Fleet

NOVEMBER 9, 2016

Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Twitter Triumphs over The New York Times”.

Analytics 150

Analytics Google Reader Social Media Sentiment 150

Proactive Report

NOVEMBER 21, 2023

Audience analysis and tracking can help you with this. Whether through podcasts, live streams, or curated social media feeds, the options are vast—and so are the considerations when evaluating their credibility. As of 2023, 42% of Americans ages 12 and older have listened to a podcast in the past month.

News 52

News Platform Flipboard Journal 52

Socialmedia.biz

FEBRUARY 11, 2019

On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow. Sentiment Analysis. Most of this information aligns with your interests and offers a personal context.

Social Media 88

Social Media Sentiment Analysis Study 88

Sprout Social

FEBRUARY 2, 2023

figopet We know its hard to resist thise puppy dog eyes, but here are 10 foods you should always avoid feeding your dogs ? To track those metrics, Cheyanne uses Sprout’s Competitive Analysis Report (see image above) to compare Figo’s results side-by-side with competitors. Cheyanne explains, “Stay on top of trends within your community.

Social Media 110

Social Media Insurance ROI Meme 110

Buzz Marketing for Technology

MARCH 18, 2010

And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. In the last post we covered how to create a Social Media Lead Flow. But what if you don’t have a listening platform?

B2B 225

B2B Platform Social Media Marketing 225

Sprout Social

FEBRUARY 16, 2023

Conduct a social media competitive analysis to better understand your brand’s role in the current social media landscape. Build community “It’s hard to get new customers in this market,” says Dietrich. This advice tracks with one of the biggest social trends we’ll continue to see in 2023—the popularity of closed communities.

Social Media 113

Social Media Marketing Atlassian Team 113

agora pulse

SEPTEMBER 30, 2020

Use Twitter threads to share case studies, tutorials, and analysis of recent reports or trends. If you develop your own recognizable voice on Twitter, your brand will be able to build a tight and loyal community as well as create highly cited content. Create a Memorable Context for Your Brand. Consistency is key on Twitter.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Proactive Report

JUNE 7, 2014

A community of loyal and engaged fans is considered to be a valuable asset. But it is a reality that as more content get posted, there has to be a filtering process to determine which content gets seen in a user’s news feed. Ideally, we want News Feed to show all the posts people want to see in the order they want to read them.”

Facebook 104

Facebook Skills Training Feed 104

Oktopost

OCTOBER 10, 2022

Foster Community on Social Media. Sentiment Analysis: An analysis of the temperment around posts about your brand. Social listening can help you understand and take the pulse of your community. Foster Community on Social with Regular Interaction. Focus on Video Content for a Dynamic Feed.

Brands 75

Brands B2B SEO Influencer 75

Sprout Social

AUGUST 26, 2021

Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. With Sprout’s Listening tool , you can easily set up a competitive analysis report to better track and understand consumers’ attitudes toward the competition. Hint hint feature request @SproutSocial.

Research 144

Research Social Media Airlines Marketing 144

Sprout Social

JANUARY 24, 2022

You need someone capable of both building community and managing escalation or crisis communication when it matters most. Behind every post there’s strategic work, data analysis, editing, community management and more. Data analysis. Community Wizard. crisis communicator ?? community advocate ??

Social Media Management 101

Social Media Management Social Media Tips Skills 101