How to advertise and optimise posts on Facebook
Mindjumpers
NOVEMBER 17, 2014
Also you can chose to pay per click or per impression, e.g. if you are running a campaign to create app engagement it is preferable to pay per click, because driving traffic to the app is the key objective. ?. Identify your key findings through a performance analysis. When it comes to budget and pricing, Facebook offers more options.
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