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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

The difficulty of success means that competitive marketing analysis is more crucial than ever. Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market. What About SWOT Analysis?

Analysis 106
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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Follow him on Twitter and Google+. Let’s take an idea that started as a simple, small project: The Google Algorithm Change History. This started as a simple goal to publish a record of Google updates. Imagine a campaign that delivered content across your browser, television, and Google Glass.

Strategy 151
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45 Marketing Tools to Consider for 2017

Razor Social

Google Analytics. If we had to suggest only one tool to help you track the effectiveness of your campaigns, as well as the performance of your website, it would be Google Analytics. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns. Don’t leave home without Google Analytics!

Tools 40
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4 Lessons from BuzzFeed’s Worst Headlines

Convince & Convert

To explore how to formulate a headline that generates the most page views and shares , Buzzstream and Fractl decided to take a different approach: We looked at a set of low-performing headings to identify key patterns and distinctions. It was one of the 10 lowest-performing headlines for three social networks: Facebook, Google+, and LinkedIn.

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5 “Research-Backed” Ways to Earn More Social Traction for Your Blog

ProBlogger

We found there are five main components to consider for your blog analysis: Publishers + High-Profile Bloggers. Google AdWords Keyword Planner , Keyword Tool , and Woodtracker are just a handful of free keyword tools available to you for research. . Social Influencers + Amplifiers.

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

Though he doesn’t use the term WPO specifically, he does offer this succinct analysis in support of the WPO model : “For example, you can take any part of his statement, swap the order, and still be left with a valid statement: - SEO is part social media, audience development, part advertising, and part PR. - by BuzzStream Blog.

SEO 192
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101 Marketing Tools and Technology Tips for 2017

Razor Social

You can monitor your performance across Facebook, Twitter, Google+, LinkedIn, Instagram and YouTube, track important SEO metrics, and understand what type of content drives the most engagement. Set Up Google Search Console. Google Search Console is a free service that lets you identify and fix website problems.

Tools 40