Convince & Convert

SEPTEMBER 22, 2010

Or “Throw ‘stuff’ up on the wall and see what sticks,&# versus strategy and planning and metrics analysis. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. link] Lauren Faith Great post that can be summarized as the old comparison of shotgun approaches and rifle approaches.

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Social Media Strategy Social CRM Consultant 135

Convince & Convert

MARCH 3, 2010

Help clients take their message to consumers directly, impacting purchase intent by providing truly helpful information at the right time in the buying cycle. Help clients tie search success to social media through wise keyword analysis, multi-media optimization and ongoing link acquisition. As Jay Baer recently [.] Im Jay Baer.

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Social Media Strategy CoTweet CoTweet 121

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? JF : Hyper-targeting. Im Jay Baer.

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Social CRM Influencer Klout Social Media 133

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. Really, what is social media from the brand perspective but email 2.0?

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CoTweet CoTweet Analysis Consultant 116

Convince & Convert

SEPTEMBER 21, 2010

Several companies I visited are working in the field of social data collection and analysis, an area where we need to make much progress to fulfill the promise of universal social media adoption. link] Ryan McCormack Hi Jay, Thanks for the thought-provoking analysis. Your post was well written and worth not only sharing but saving.

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