Sprout Social

JULY 31, 2019

As this report starts populating data, you can kick off your competitive analysis by reviewing your competitors’ audience growth, engagements and even Top Posts to see what post types are working best in your industry. You can also download our Sprout 101 Guide for your own quick reference or for distribution on your team.

Team 82

Team Notification Report Metrics 82

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Sprout Social

JANUARY 20, 2021

B2B buyers have a lot to consider on their path to purchase, and that path is not linear or simple. In fact, 77% of B2B buyers say their latest purchase was very complex or difficult. This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas.

B2B 113

B2B Research Sentiment Marketing 113

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Why use social media for B2B marketing. Wondering if B2B social media marketing is right for your business?

B2B 98

B2B Social Media Tools Tips 98

Keyhole.co

FEBRUARY 4, 2023

Final words More than 80% of B2B sales still happen on LinkedIn. Try Keyhole for free Related Articles: How To Do LinkedIn Competitor Analysis & Research LinkedIn Marketing Guide – How To Grow Your Business Using LinkedIn Frequently Asked Questions 1. Beginners might need some time to be accustomed to creating complex dashboards.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

Final words More than 80% of B2B sales still happen on LinkedIn. Try Keyhole for free Related Articles: How To Do LinkedIn Competitor Analysis & Research LinkedIn Marketing Guide – How To Grow Your Business Using LinkedIn Frequently Asked Questions 1. Beginners might need some time to be accustomed to creating complex dashboards.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Private brand communities vs. Facebook.

Social Media 147

Social Media B2B Strategy Consultant 147

Oktopost

FEBRUARY 1, 2024

B2B buyers are bombarded with information daily, and only so many brands can stand out. I love that I can load an asset, send a link, and get a thank you from the teammate who downloaded it within a minute.” Best For: Oktopost is specifically designed for B2B businesses. Especially with the new Uberall CoreX app.

Brands 62

Brands Hubspot Marketing B2B 62

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. But who likes a challenge more than a B2B marketer? Oktopost is the only social media management tool dedicated to B2B marketing.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Keyhole.co

MAY 18, 2023

Instagram is the most-downloaded app in the world. 82% of B2B content marketers use Twitter. 75% of B2B marketers advertise on LinkedIn. 93% of B2B marketers use LinkedIn. Retargeting ads are the most used among marketers, with 77% of B2B and B2C marketers. 140 billion Reels get played daily across Facebook apps.

Statistics 59

Statistics Social Media B2B YouTube 59

Hootsuite

DECEMBER 9, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. How are B2B organizations connecting their sales team to prospects without events and conferences? Here are 5 questions to see how your approach compares. Get the full report now!

Questions 142

Questions Social Media Strategy Survey 142

Convince & Convert

FEBRUARY 2, 2012

Click the play button to listen here: Download the audio file: [link]. One of the things that we’re looking at really closely is sentiment analysis. Social Mention is a nonprofit sentiment trend analysis visualization tool called WeFeelFine.org that we’ve been looking at up on the big board. Listen Now.

Social Media 116

Social Media Committee Team Questions 116

Sprout Social

APRIL 8, 2021

But where do you start and what type of content should you create for B2B content marketing? Understand your B2B audience. The first step in setting up your B2B content marketing strategy is knowing who you’re talking to. One important point for a B2B persona is to identify the individual buyer’s job position.

B2B 125

B2B Content Case Study Marketing 125

Hootsuite

JULY 24, 2023

Social listening and monitoring You’re going to want to know what the public sentiment of your brand is. Social listening and sentiment analysis through the Brandwatch tool (more on this below) give you an inside look into what your audience thinks of you. And stay up-to-date on industry news and competitor coverage.

Real Estate 75

Real Estate Social Media Tools HootSuite 75

Sprout Social

APRIL 6, 2023

This may look like assisting them with making a purchase, enrolling for a free trial, downloading an asset and more. Here are some examples of brands using chatbots in a B2B and B2C environment. They use conversational AI chatbots built for B2B marketing to offer immediate responses to potential clients and returning customers.

Marketing 81

Marketing Airlines Conversation Team 81

Hootsuite

AUGUST 14, 2023

This student is interested in the early modern period, has a good understanding of statistics and data analysis, and wants to explore options in education or consulting. Design two optimized contact forms to collect emails from B2B clients in the automotive manufacturing industry. Pretend you are the CEO of an outdoor fashion brand.

Products 92

Products Real Estate Tourism Fashion 92

Visually SM

OCTOBER 20, 2014

15 per page/month – Real-time analysis, post grades, recommendations, negative feedback analyzer. You can also download and print this report and share it with the rest of your team. Used by B2B businesses, Oktopost places emphasis on tracking conversions and identifying which channels and messaging drive results.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100