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The Absolute Guide to B2B Advertising on Quora

Oktopost

Nowhere is this more true than in B2B marketing, where buyers aren’t (as) swept up by trends and viral ads. B2B buyers are increasingly using social media and user generated content to research their major purchases. This presents B2B marketers with a new playground. 60% of advertisers on Quora are B2B.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

We know they are highly engaged in other ways which includes up to 100,000 downloads of our podcast per month, a 58%- 83% conversion rate on all of our landing pages that offer free resources, templates and more. It is true that big changes are coming to Facebook. Mark also highlights that engagement is a key metric.

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11 ways social data can take you and your business to the next level

Sprout Social

This is where the art of social strategy and the art of data analysis come together. . It is the most prominent stepping stone on the path to purchase in every industry, including the B2B SaaS, internet and technology space. . Incorporate your storytelling skills into your approach to reporting and analysis.

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Riding the Social Media Struggle Bus? You’re Not Alone

Webbiquity SMM

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Make the action fit the content. Experiment.

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Integrating organic and paid for a powerful LinkedIn social media strategy

Sprout Social

LinkedIn is unlike its social competitors in that it’s widely regarded as a professional social network, the largest B2B marketing platform in the world and the number one platform for lead generation. According to the platform , 75% of potential B2B buyers say thought leadership helps them determine which vendors to put on their short list.

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8 Professional Speaker Tips to Ignite Trifecta Success for Audience, Event Hosts and YOU!

Pam Moore

I speak and train all over the globe in both b2b and b2c markets. Download the Audience Analysis and Prioritization Worksheet to prioritize your key audiences for success. million downloads to date), my blogs, posts to my LinkedIn network of more than 365,000 followers and 13,000 connections. You got this!

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Professional Keynote Speaker Tips for the Magic Trifecta Success with Your Audience, the Event and YOU!

Pam Moore

I speak and train all over the globe in both b2b and b2c markets. Download the Audience Analysis and Prioritization Worksheet to prioritize your key audiences for success. million downloads to date), my blogs, posts to my LinkedIn network of more than 365,000 followers and 13,000 connections. You got this!