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How to supercharge your marketing strategy with AI automation

Sprout Social

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. In Sprout, you get sentiment analysis metrics of your brand automatically in the form of graphs and reports.

Strategy 102
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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

Sentiment analysis Analyze the tone of online conversations to determine whether sentiments are positive, negative, or neutral. This type of analysis will make it easier to assess public perception, gauge customer satisfaction, and identify areas that may require attention or improvement. Tools used in social listening 1.

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Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation.

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How to use AI analytics for targeted business decisions

Sprout Social

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

Analytics 111
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Azure: Unveiling the Power of Microsoft’s Cloud Platform

BeingOptimist

Developers use the PaaS model to support the software application development lifecycle. Software as a Service (SaaS) Azure SaaS is a service model that provides access to cloud applications: mail, accounting tools, calendars, etc. Suitable for quickly deploying applications and reducing costs. Owners purchase fixed resources.

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How AI is changing communications and PR: Risks and benefits

Sprout Social

Here are three practical corporate communications applications that can help your team save time. With AI, communications teams can gain a deeper understanding of the customer’s mind through social media sentiment analysis. We’ll continue to find more applications for AI in communications, media and PR.

Sentiment 120
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Unlocking the Power of Social Media: Mindshare and Snapchat’s Insightful Journey into Consumer Behavior

Bill Hartzer

In a groundbreaking collaboration, Mindshare, the media services company under the WPP umbrella, and technology giant Snapchat have delved into the intricate world of social media behavior, revealing the subconscious associations that users have with different platforms.