Waxing UnLyrical

APRIL 5, 2011

Instead of always talking about what PR can learn from marketing analytics, what if we asked what marketing can learn from PR measurement? At the moment, marketers are relying too heavily on automated content analysis. Tools like Radian6, Netbase, etc., Pretty radical, eh? don’t work without analysts.

Radian6 177

Radian6 Marketing Sentiment Sample 177

Social Media Strategery

JANUARY 6, 2014

Quantitative analysis of big data is thoroughly disrupting our industry – everything we do now can be measured, analyzed and optimized. We use tools like Sysomos and Radian6 to track millions of social media posts. We use social network analysis to determine how messages flow from one person to another.

Sysomos 134

Sysomos Radian6 Data Analysis 134

Webbiquity SMM

AUGUST 9, 2010

For large brands, the number of social media mentions is so large that errors in automated tracking tend to cancel each other out, meaning that overall sentiment analysis can be highly accurate even though individual items may be mis-flagged. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati. Tweet This!

SM2 187

SM2 Alterian Vocus Social Media 187

Danny WhatMough

SEPTEMBER 20, 2012

A few months ago, I gave a presentation at a PRCA breakfast seminar focusing on social media analytics. The central theme running through the talk was how to effectively put together a social media PR analytics programme that would accurately and meaningfully measure success and results. Turn analysis into action.

Campaign 70

Campaign Social Media Radian6 Analysis 70

Net-Savvy Executive

JANUARY 3, 2012

New Dashboards Blend Analytics Sources - September 2010 (#9 in 2010). What Does Salesforce-Radian6 Deal Mean for Everyone Else? Human vs. machine analysis - April 2007 (#4 in 2010). Visual text analysis - April 2007 (#2 in 2010). Visual text analysis - April 2007 (#2 in 2010). March 2011.

Radian6 48

Radian6 Aggregator Patterns Analysis 48

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. And of course thanks for including Radian6.

Social Media 155

Social Media Radian6 Strategy SM2 155

Kikolani

JANUARY 26, 2010

Radian6 – Radian6 gives you a complete platform to listen, measure and engage with your customers across the entire social web. Listen and join the dialogue with Radian6. The following were mentioned throughout the seminar as good social media resources for monitoring and learning more about social media strategy.

ROI 114

ROI SEO Social Media Tips 114

Josh S Peters

NOVEMBER 23, 2009

If you’re still craving more info and don’t want to create an action plan yet then you can look at some of the paid tools like BuzzGain , Techrigy or Radian6. Some of which not only compile online info about your company, but do sentiment analysis as well.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. link] jaybaer Yes indeed. Eventually, I hope.

Social Media 117

Social Media Strategy Statistics Metrics 117

Webbiquity SMM

OCTOBER 5, 2010

Twitter stats and analytics tools – top 10 by Social Media Today. Guest author Frank Podlaha explains how to craft a search strategy and then use tools like LocalChirps , Twitscoop and Radian6 to cut through the clutter on Twitter and find exactly what you’re looking for. Twitter Tools and Reviews. Tweetake. ** 5 Stars.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

SEPTEMBER 15, 2010

Interested in an easy way to stay current on key Google Analytics traffic stats from your desktop? historical and real-time data, sentiment analysis, platform filtering) and ease of use with a more attractive monthly price than many well-known competitors. A social media monitoring tool that combines powerful features (e.g.,

Tools 188

Tools Social Media Radian6 CoTweet 188

Waxing UnLyrical

NOVEMBER 1, 2010

Too many graduates come out bursting with words and not a clue about how to create a pivot table or do a regression analysis. SAS provides all of its tools free to universities [link] -- and there is no better analytical tool on the marketplace. However, Nick is dead wrong about the lack of tools.

Class 258

Class Education Metrics Creative Commons 258

Webbiquity SMM

MARCH 27, 2017

3) Radian6 (aka Social Studio). Publish posts across social networks and accounts; analyze trends and sentiment with analytics; monitor brand mentions; and automatically trigger customer service cases and tech support tickets. This includes pulling all posts and comments into one dashboard for analysis, measurement and engagement.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. Thanks for the Radian6 shout-out!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

MARCH 10, 2010

Having hands-on experience — the much-needed application of your learned skills — is incredible, especially when working alongside brilliant minds and analytical thinkers. Not just a number cruncher but someone who can analyze Google Analytics data and other data to suggest profitable solutions. Creative quant.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JULY 8, 2008

To succeed, they need to do the following well: Data analysis Provides holistic strategies to clients Training, presenting, and research Relationship-building and networking Outreach to online users and bloggers A social media marketer’s job never ends. I am in charge of all social media portals, analytics, SEA and SEO.

Social Media 163

Social Media Marketing Consultant Communities 163

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. Radian6 – I originally started with a firm that I own here at Avaya. They have staff to pull monthly reports and do what they are calling “Insights analytics&#.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Webbiquity SMM

APRIL 9, 2012

And when you log in to PingTags, you can view analytics like how many people scanned your card and which links they clicked. While it’s no threat to professional monitoring tools like Radian6 , it’s a decent, free, quick-check tool for smaller companies and one-off searches. PeopleBrowsr. Inefegy Social Radar.

Review 200

Review Tools Social Media Klout 200