Hootsuite

SEPTEMBER 21, 2023

Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 1 Analytics Tool for Growth Beautiful reports. And any metric can be meaningful when presented in context with the proper analysis. Clear data.

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences.

Sentiment 111

Sentiment Banking Patterns Hotels 111

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

The Realtime Report

AUGUST 16, 2021

Top 9 Post-Pandemic Marketing. Yet, with that being said, marketing has been hit the most. Yet there is a silver lining when it comes to modern marketing ways. Those days are gone when traditional marketing concepts used to work and generate richer rewards. Strategies to Steer your Business.

Strategy 172

Strategy Marketing Guidelines Review 172

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem.

Strategy 52

Strategy Twitter Tips Marketing 52

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? Social media analytics.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Keyhole.co

MAY 4, 2023

With expensive tiers becoming more extravagant, social media analysis tools also started spiking their plan subscriptions. As someone who’s spent a fair share of time working with social media analytics, I’m no stranger to the world of Twitter analytics tools. This wasn’t the end of the misery.

API 52

API Price Marketing Analytics 52

Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. Good content marketing makes a person stop, read, think and act. data analysis.

Tools 94

Tools Content Marketing Curata 94

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What is influencer marketing? What influencer marketing goals can be set for holiday campaigns?

Metrics 52

Metrics Influencer Campaign CPA 52

Keyhole.co

MAY 31, 2023

You should start measuring your social media statistics with that of the set benchmarks across your particular industry. Compare your engagement rates with your competitors Use social media analytics tools There are many social media analytics tools available that can help you identify your competitors.

Social Media 52

Social Media Strategy How To Analysis 52

Net-Savvy Executive

MARCH 13, 2013

That's sort of how I look at data and analytical methods. Here's how it works: First, remember the basic building blocks of social media analysis : data, analytics, and application. Analytic methods Sentiment analysis, topic clustering, source profiling, statistical analysis, geospatial analysis—the list goes on and on.

Applications 77

Applications Analysis Data Chemicals 77

The Realtime Report

AUGUST 8, 2012

” But the majority (53%) say they don’t know when they will be investing in solutions that support big data analytics. What’s new is that most companies also don’t understand the concept of realtime analytics and have a strategy for investing in the tools to support it.

ROI 191

ROI Mzinga Analytics Social Media 191

Oktopost

SEPTEMBER 21, 2020

In recent years, B2B marketers have started to see the value of social listening and incorporate it into their marketing strategy. This year, just over half of leading marketers are using social listening as one of their primary sources for timely consumer information. The importance of social listening for B2B marketing.

B2B 89

B2B Marketing Sentiment Influencer 89

Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. We’re here to share tips and best practices we’ve discovered along the way.

Social Media 62

Social Media B2B Sentiment How To 62

Kikolani

SEPTEMBER 12, 2011

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. Triberr Visits vs. Google Analytics.

Case Study 163

Case Study Analytics Google Study 163

The Realtime Report

AUGUST 31, 2021

As Cane Bay Partners demonstrates, fintech companies access superior solutions and simplify their financial decisions by employing predictive analytics, artificial intelligence, and data science. In particular, they use data science to create new insurance products and marketing, customer retention, and credit scoring. Risk Analysis.

Data 91

Data Insurance Banking Startup 91

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Pixlee

NOVEMBER 6, 2017

In order to monitor and track the hashtags associated with your brand, check out Pixlee’s list of the 5 free hashtag analytics tools that every brand needs in order to never miss a trending topic or brand ambassador mention ever again. Pixlee’s Free Instagram Analytics . You can sign up and get started here. Hashtagify.

Hashtag 47

Hashtag Analytics Tools Brands 47

Oktopost

SEPTEMBER 4, 2019

The art of marketing defies easy definition. Anything you do that helps build awareness of your product and brings in customers can be correctly classified as a marketing activity. Under such a broad category, it’s no wonder that technological marketing tools pop up like mushrooms after a rainstorm. SimilarTech.

Software 81

Software Research Marketing Price 81

Pixlee

FEBRUARY 14, 2022

TikTok’s meteoric rise has left marketers scrambling to figure out how to harness the platform’s power to their advantage. Based on an analysis of over 10,000 posts, Influencer Marketing Hub compiled the following global average for best posting times: Monday: 6:00 AM, 10:00 AM, 10:00 PM. Image Credit: SamSzu.

Analytics 85

Analytics Statistics Activities Data 85

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour. Enter social media analysts.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Social Media Strategies Summit

AUGUST 4, 2020

Social media is an essential component of the marketing strategy of your business. Social media and B2B marketing are a better pair than many business people think. It would be best if you also chose analytical tools to measure your performance. LinkedIn marketing has great potential that should be used.

B2B 130

B2B Social Media Strategy How To 130

Firebelly

DECEMBER 4, 2011

Social analytics, the role of social in the future of SEO, and his favorite city – Auckland. His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. Are analytics misunderstood and misused? Alan and I hung out in San Francisco recently.

SEO 224

SEO Sample Samples Analytics 224

Kikolani

OCTOBER 10, 2011

5 Tips for Better Affiliate Product Reviews – Better reviews lead to increased affiliate marketing commissions. 50 Google Analytics Resources – The 2011 Edition – 50 resources to help you get to know Google Analytics inside and out, from the new version, latest updates, social engagement tracking, advanced hacks, and much more!

Analytics 113

Analytics SEO Social Media Google 113

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Target audiences Determining target audiences is an essential part of any social media strategy, as they may differ from your brand’s normal key markets. Altering existing strategies can be difficult, too.

Template 52

Template Templates Examples Social Media 52

Bill Hartzer

OCTOBER 21, 2011

Many internet marketers are familiar with the SEOQuake plugin for Firefox which helps you find out the demographics of various keywords, and domains. SEMRush.com , from the makers of SEOQuake , is a website that can give you some amazing website analytic information in regards to the top keywords on Google, and how they relate to a website.

Engineering 156

Engineering Tools Review CPC 156

Keyhole.co

AUGUST 8, 2023

The main takeaway is that your Instagram activity needs to align with your marketing and business objectives. Social media algorithms change with time, just as everything else, so be sure to check on statistics a few times every year. If you need to, scout out your competition and use some competitor analysis tools.

Instagram 52

Instagram How To Hashtag Analysis 52

Keyhole.co

FEBRUARY 19, 2023

Your target market regularly consumes dozens of financial services ads; publishing generic content won’t yield results. So if you feel like your marketing campaigns aren’t converting, reassess your content first with social media analytics. He says, “Consider your target market. Finance writing demands authority.

Brands 52

Brands Content Marketing Insurance 52

Dave Fleet

MAY 25, 2011

My primary concern was that, after seeing nearly a 90% variance between their numbers and those from Google Analytics on my own site, I couldn’t trust that their numbers for other sites would be correct. when comparing the traffic numbers for local analytics (google, omniture, etc) to the numbers on Compete.com.

Compete 277

Compete Quantcast Sample Samples 277

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. According to Google and Forrester’s research , half of the marketers struggle with managing loads of data. Only if you have something more accurate to prove the value of your social marketing plan. Twitter Analytics. You post daily on social media.

Report 52

Report Social Media Metrics How To 52

Tweaklibrary

MAY 21, 2020

“Analytics is used to analyze the A to Z of active viewers of your business sites and blogs.” SaaS analytics tool can monitor your customer activity, increase your client’s engagement with the site, and can enhance customer satisfaction with your service. Best Saas Analytics Tools: 1. Google Analytics.

Analytics 24

Analytics Tools Hubspot Software 24

Small Business Mavericks

JUNE 17, 2015

Why You Need a Competitive Analysis. You can’t really know that without an in-depth competitive analysis. A good analysis of your competition might include: Link portfolio inventory. Website content analysis. Market penetration. Are you measuring the right statistics? Social media channel observation.

Analysis 70

Analysis Analytics Statistics Newsletter 70

Dave Fleet

FEBRUARY 28, 2013

Do you aim for consistency and economies of scale or responsiveness at a local market level? Embrace proactiveness – don’t wait for people to come to you; use analytics and insights to drive proactive content to answer questions ahead of time. Do you house social within the corporate HQ or at the business unit level?

Social Media 393

Social Media Communities Overview Forums 393

Keyhole.co

JUNE 19, 2023

Social media statistics show over 4.26 Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. It is a powerful strategy for social media content marketing when aiming to boost customer success. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Razor Social

OCTOBER 11, 2017

Marketers know this, brands know this, and that’s exactly why the competition for first page search engine rankings is now fiercer than ever before. So how do you stay ahead of your competition in the content marketing game? Content marketing is equal parts strategic, creative, and technical. You need to get your geek on!

Tools 111

Tools Tips Content Marketing 111