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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Campaign Analysis. Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.”

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9 Social Media Tools Every Blogger Needs To Know About

Kikolani

It comes complete with advanced analytics such as sentiment analysis, passion, reach and strength so you can gauge how well your brand is being perceived online. NutshellMail delivers your social media activities from Twitter, Facebook, Foursquare, Yelp and LinkedIn right to your email inbox. NutshellMail.

Blogger 159
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Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO

Kikolani

Amongst the topics that came up was some common sense insight into the usage of geo-based social media sites like Britekite and Foursquare. Share non-financial impact items like an increase in website traffic, improved sentiment about the brand, and relevant fan / follower numbers. based on your choice of query or topic.

ROI 114
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

How User Generated Content is Changing SEO : This is an analysis of how search results changed in the last year alone and how it impacts your business. Local SEO Tracking: How to Track Offline Conversions : Whether it’s by custom URLs or custom phone numbers, offline conversions can be tracked thanks to a bit of analytics know-how.

Marketing 264
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16 Tools Every Social Media Manager Should Use

Visually SM

Hootsuite takes it a step further and allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, Google+, Foursquare and many more networks. In addition to monitoring and managing multiple social networks, SproutSocial’s clean interface also delivers deeper analytics. Pricing: Free.