Social Email Marketing

MAY 10, 2011

Late last year Alterian surveyed 1,462 marketers around the world at various industry event for their eighth annual survey. Respondents in this survey agreed with other surveys which found that expectations were that marketing budgets would. The basic question was: How engaged is your brand?

Alterian 78

Alterian Engagement Brands Survey 78

Proactive Report

FEBRUARY 3, 2010

Using social media channels as a broadcast medium won’t get the result you’re after. According to the Alterian “Annual Survey 2009” report Are You Ready to Engage? the maturity of digital and social media requires integration of marketing strategies. Engagement is the key to success.

Engagement 45

Engagement Alterian ROI Loyalty 45

Proactive Report

FEBRUARY 3, 2010

Using social media channels as a broadcast medium won’t get the result you’re after. According to the Alterian “Annual Survey 2009” report Are You Ready to Engage? the maturity of digital and social media requires integration of marketing strategies. Engagement is the key to success.

Engagement 40

Engagement Alterian ROI Loyalty 40