Convince & Convert

FEBRUARY 23, 2010

Conversely, many blogs are too community-oriented, taking an overly insider approach, given that new research from my friends and clients Compendium Blogware shows that search drives 60%+ of total traffic on 80%+ of corporate blogs. Is this based on your experience or is there research to prove this?

Social Media 117

Social Media Strategy Social CRM Company 117

Webbiquity SMM

SEPTEMBER 12, 2011

Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&# 3 Ways social media market research can impact your business by ListenLogic. by B2B Lead Roundtable Blog.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

AUGUST 18, 2010

In an old world we'd conduct research, develop messages, test those messages, use the ones that resonate in our marketing channels, refine and repeat. In an old world we'd conduct research, develop messages, test those messages, use the ones that resonate in our marketing channels, refine and repeat. One caveat though.

Questions 160

Questions Social Media Consultant Education 160

Webbiquity SMM

SEPTEMBER 10, 2012

Chicago-based technology marketer Elyse DeVries most recently worked as Marketing Manager, Demand Generation at The SAVO Group, and prior to that did stints as Marketing Manager, Social Media at Alterian (owner of the former Techrigy SM2 social media monitoring product) and Marketing Specialist, ERP USA at Comarch. And she’s amazing.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? link] Katie Van Domelen I actually haven't used SM2 since it switched from Techrigy to Alterian so I had to call them and ask a few questions to refresh my memory. • Competitive analysis: How does your brand stack up to the competition? •

Social Media 155

Social Media Radian6 Strategy SM2 155

Webbiquity SMM

AUGUST 16, 2010

Possibly inspired by Social Media is Simpler Than You Think , John Jantsch explores five ways to use social media for common business tasks such as prospect follow-up and market research. A quick list of eight leading monitoring tools, from Alterian and Radian6 to UberVU and Sysomos. Social Media Marketing Strategy.

Social Media 200

Social Media Tools Strategy Tips 200