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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Others argue that social media is a tool , not an event, so applying an ROI to social media is akin to calculating the ROI of your phone, or that at this point the business risks of ignoring social media are so great that ROI is immaterial. . This category can also include metrics like blog visitors and RSS / email subscribers. Tweet This!

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. New Media, New Tools, New Audiences and Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR , an adjunct professor in the New York city area, and co-founder of #PRStudChat.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. How much can you afford to spend on the tool? • based on budget or schedule) Once you’ve answered those questions you can compare major social media monitoring tools.

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Is Your Social Strategy Proactive or Reactive | Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

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Web Presence Optimization Software Review: gShift Labs

Webbiquity SMM

Unlike pure SEO management tools (e.g., Web CEO , SEO Powersuite ), social media monitoring tools (e.g., Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. URL links). Background.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more. Social Media Tools.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

Alterian – formerly known as SM2 by Techrigy offers a freeimum service that offers up to 5 search terms to monitor for and up to 1000 results, which could be good enough for some small brand with low volume. Converseon – They offer a monitoring tool that filters out content not relevant to you. They offer 2 products: Heartbeat and MAP.