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Sysomos Acquired By Marketwire

Dave Fleet

Note: CNW Group is a 76design client. Sysomos offers three core services: Sysomos MAP – a web-based, enterprise-level social media monitoring tool. Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. Acquired by. Jive Software. January 2010. April 2010.

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The Most Popular Summer Blockbuster Movies in Social Media

Adam Sherk

Alterian recently released some data on the most popular summer blockbusters in social media, focusing specifically on movies with May and June release dates. Does the Alterian data match what is available through some of the free tools out there? The Hangover Part II. click to enlarge).

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Social Media Success Starts with Listening

Webbiquity SMM

Use social media monitoring tools to find the people who are talking about your company, your competitors, and key industry terms. Social Mention , Alterian’s SM2 Freemium and Google blog search are helpful free tools, and a growing number of commercial suites are available. Join the same LinkedIn groups.

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Best Social Media Monitoring Tools

Bill Hartzer

What is needed are powerful methods, and tools to track your brand in the social media paradigm. While there are many more tools available out there, here is a list of some of the best monitoring tools and sites available that you can use to monitor your brand across the social media landscape.

Cymfony 152
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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Others argue that social media is a tool , not an event, so applying an ROI to social media is akin to calculating the ROI of your phone, or that at this point the business risks of ignoring social media are so great that ROI is immaterial. . This category can also include metrics like blog visitors and RSS / email subscribers. Tweet This!

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3 Reasons To Dig Deeper In Social Listening

Convince & Convert

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. For example, the benefit of using a professional tool such as Alterian SM2 is that it shows the distribution of conversations across all channels. Identify Advocates.

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213 Days as an Insider

Koka Sexton

The Social Selling LinkedIn group is over 400 members and many great conversations have been going on around social media and sales. I’ve been using a social monitoring tool called Alterian SM2. There have been 12 webinars with great guests like Jill Konrath, Anneke Seley, Barbra Giamanco and many others.

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