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10 Travel Influencers Your Brand Should Partner With

Pixlee

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Leveraging partnerships with travel influencers can help hospitality and travel brands reach a wider audience and boost engagement and bookings all while showcasing the brand in an authentic and organic way. Nomadic Matt.

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The New Media Pecking Order

Twist Image

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. I've had mixed results.

Klout 103
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The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. Maybe travel and tourism will will be the next segment to utilize the power of event marketing.

Eventful 100
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7 Powerful Reasons Why Companies Will Pay for You to Blog

ProBlogger

ProBlogger Training Day event speakers Craig Makepeace and Caz Makepeace are travel bloggers who landed a corporate sponsorship deal with a major airline, to cover a high profile international sporting event. Blog: y Travel Blog. Niche and Community: Travelers, world-wide. Influence: Klout Score: 70.

Company 49
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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign.

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Klout and Kred – Social Influence Comparison

Akamai Marketing

In particular, I’ve aimed my arrows at Klout. But within the last year, there is a new player, Kred, which hasn’t quite caught on the way Klout did. Despite my krotchey Klout reaction, I’ll admit to using Klout, PeerIndex and Kred scores into baseline, weighted influence measurements for analytics purposes.

Klout 177