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United Airlines PR Disaster: What you Can Learn from Their #FAIL

Devumi

When left unchecked, they turn into PR disasters like what happened to United Airlines recently. The post United Airlines PR Disaster: What you Can Learn from Their #FAIL appeared first on Devumi. There are times, though, where companies fail to properly communicate on these platforms.

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Five Ways to Boost Your Brand Value Using Social Amplification

Webbiquity SMM

For example, Southwest Airlines rebranded themselves by implementing a yellow, red, and blue tri-color scheme. Here’s a snapshot from their website that showcases their new color scheme: Images via Southwest Airlines. Leverage Hashtags. You can further amplify the reach of your social media content using relevant hashtags.

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5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. LiveThere: Airbnb Uses Data For Hashtag Inspiration.

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Virgin America Launches First In-Flight Social Network With #PlanePitch Twitter Contest

The Realtime Report

The ability to access your social networks while in the air is nothing new; many airlines offer in-flight WiFi (for a price) within the US. Other airlines have used social networks to help passengers make connections , but this will be the first of its kind in the US. What would your #planepitch be? Million Twitter Sweepstakes.

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3 ways to adapt content for the era of social media entertainment

Sprout Social

Today, every post is influenced by factors like format, creativity, hashtags, how people engage with it and the ever-changing algorithm. Take, for example, budget airline, Ryanair. Old Navy encourages its customers to use their hashtag #OldNavyStyle on social media to share videos or photos with their products.

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Why brands need a social media monitoring strategy

Sprout Social

Airlines have some of the busiest social media notifications around and it helps to keep an eye on brand keywords. Because of listening tools, Alaska Airline was able to quickly respond to a customer’s tweets that didn’t directly mention them. — Alaska Airlines (@AlaskaAir) February 5, 2020. Brand hashtags.

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Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Convince & Convert

Images for the game are sourced using hashtags from a custom built content management system. Hints such as airline, flight duration, and local time can assist in identifying the location, but also deduct time from the clock. The top 50 scores have a chance to win two free airline tickets to a destination of their choice.

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