Facebook Updates Travel Ads to Help Airlines Reach More Prospective Customers
Social Media Today
SEPTEMBER 7, 2018
Facebook has updated its Travel Ads offering with a new airline specific addition to help target prospective passengers.
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Social Media Today
SEPTEMBER 7, 2018
Facebook has updated its Travel Ads offering with a new airline specific addition to help target prospective passengers.
The Realtime Report
MARCH 27, 2014
Mobile and social media will be a focus for airlines over the next few years, according to a recent survey from airline payment processing company WorldPay. A whopping 83% of airlines believe that improvement and deployment of new payment technology is a major business priority. photo: Wikipedia Commons.
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The Realtime Report
JANUARY 8, 2013
Turkish Airlines’ viral video ad, featuring Kobe Bryant and Argentine soccer star Lionel Messi, topped 100 million views on YouTube today. It takes the prize as the most-viewed travel ad in 2012 — even beating out Air New Zealand’s ‘Hobbit-themed’ safety briefing, which logged over 10 million views ( Skift ).
Unmetric
DECEMBER 4, 2019
Now that our tastebuds are all sophisticated, airline meals need to up their game too. This photo of Etihad Airways’ in-flight meal captured attention on Facebook, garnering over 398K interactions. Outlanderish travel plans. Here are a few posts that stood out to us while curating #UnmetricBrandStars.
Social Media Marketing
JANUARY 26, 2012
It means that more of us are doing things on the web (or mobile web, as the case may be) while we're on the go, and there are certain things those of us in the digital world look for when we travel - at least with regard to infrastructure. The other airline that's going above and beyond in social media is Virgin America. Thanks, Delta!
Pixlee
SEPTEMBER 23, 2017
Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Leveraging partnerships with travel influencers can help hospitality and travel brands reach a wider audience and boost engagement and bookings all while showcasing the brand in an authentic and organic way. Nomadic Matt.
Convince & Convert
MAY 30, 2012
As we bathe in the memory of friends, family and BBQ over this week’s Memorial Day holiday, our minds are now tuned up and ready to hit our favorite travel season – summer. Trippy – Like Pinterest, but dedicated exclusively to collecting and sharing travel ideas ( Web, iPhone). Let the games begin. Happiness Factor.
Keyhole.co
DECEMBER 23, 2023
Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. million Facebook: 5.1 Their social media accounts have a mix of beautiful destinations with idyllic travel images on one hand and hilarious memes and jokes on the other. Instagram: 1.3
Mindjumpers
FEBRUARY 2, 2011
Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. Southwest Airlines works with outside partners as well, including Kansas City-based VML and Buddy Media.
Convince & Convert
APRIL 6, 2015
Karlijn manages social media at KLM (Royal Dutch Airlines), which is no small task, as KLM gets about 60,000 mentions per week on social media. KLM had a social media presence as most companies did at the time, but they were getting flooded with questions on Twitter and Facebook about travel plans. So they took the plunge.
The Realtime Report
FEBRUARY 11, 2014
The ability to access your social networks while in the air is nothing new; many airlines offer in-flight WiFi (for a price) within the US. Users access the network by downloading Here on Biz iOS mobile app and registering a new account using their LinkedIn, Facebook or Twitter profile. Million Twitter Sweepstakes.
Sprout Social
NOVEMBER 1, 2016
Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. 5% switched airlines.
Sprout Social
AUGUST 26, 2021
They’re the best airline, even in crisis mode! Travelers, for example, may have a favorite airline and are eager to share what makes them a frequent flier of one airline over another. Travelers, for example, may have a favorite airline and are eager to share what makes them a frequent flier of one airline over another.
Twist Image
MARCH 8, 2013
That being said, when I watch my peers (mostly online) talk about travel, it is rarely pleasant. There are so many uncontrollable factors that make air travel impossible, it's a miracle that anyone has anything nice to say about the experience. We have turned complaining about air travel into the new, "how's the weather?"
Laurel Papworth
JANUARY 14, 2010
I know that travel consumers booking via my hotel website i.e. direct customers are more loyal, bring more revenue and tend to travel more often. In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4% companies use Facebook and 45% Twitter. Related posts.
Twist Image
MAY 5, 2017
What you see on Facebook : 9:45 - Arrival at Montreal airport. Run into a few marketing industry executives, who just so happen to be traveling to New Orleans too for the Collision conference. . 17:30 pm - Arrival in New Orleans after seven hours of travel on a Sunday. Prime parking spot right in front. Post that to Instagram.
Convince & Convert
AUGUST 8, 2012
We also do a fair amount of work in the travel industry and so when we saw a series of recent blog posts from Dutch airline KLM detailing its social media strategy we could not pass up the opportunity to review it here. For a travel brand these represent the three most important areas of the business impacted by social.
Firebelly
NOVEMBER 15, 2012
Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Dennis is also Chief Executive Officer of BlitzMetrics – creating awesome Facebook dashboards that show how you stack up against your competitors. The Oracle Debacle.
Convince & Convert
APRIL 4, 2013
JetBlue offered people with the first name April who were flying the airline on April 1 a JetBlue credit equal to the value of their flight. Provide a Forum to Tell the Full Story: Instead of bogging down the Facebook post with tons of text, JetBlue leveraged its blog as a resource to tell the full story.
Sprout Social
JANUARY 10, 2024
For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible. In the end, the customer said the wait wasn’t too long and even praised the airline’s friendly employees.
Likeable
SEPTEMBER 24, 2019
For a master class in customer service on social, look no further than Airline Complaint Twitter. Whatever it is about air travel that has the ability to bring out the worst in people, airlines like JetBlue have learned to handle stress-induced vitriol with grace. Staying on the Pulse of Culture.
Twist Image
MAY 5, 2017
What you see on Facebook : 9:45 - Arrival at Montreal airport. Run into a few marketing industry executives, who just so happen to be traveling to New Orleans too for the Collision conference. . 17:30 pm - Arrival in New Orleans after seven hours of travel on a Sunday. Prime parking spot right in front. Post that to Instagram.
Techipedia: Tamar Weinberg
JANUARY 15, 2013
There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. Facebook’s mission is to make the world more open and connected.” - About Facebook statement accompanying company’s press release. This is a guest post by Ekaterina Walter.
Bare Feet Studios
JULY 2, 2008
Here’s a real life example with several free ideas I have for United Airlines , or any airline really. The Case of the Cancelled Flight Shane and I were booked to travel from DTW to ORD to LAX to HNL on Sunday, June 29th. UA was willing to rebook us on American Airlines, for a flight at 8 p.m.
Twist Image
SEPTEMBER 19, 2014
I found myself with an extended flight delay (it happens) and I was waiting in an airport lounge (airline, lounge and location won''t be mentioned). It''s obviously there as some kind of promotion/sponsorship with the airline to have frequent travelers marvel at all of the features that this screen possesses. business travel.
Talkwalker SM
JULY 28, 2016
LifeWellTravelled: Cathay Pacific sets the travel tone. Screenshot from the Facebook account of Brooke Savard, creator of the popular World of Wanderlust travel blog. This success can be partly explained by the continued involvement in the campaign of travel blogger Jessica Stein (2.3
Convince & Convert
MARCH 28, 2012
Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.
Convince & Convert
MARCH 28, 2012
Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.
Twist Image
MAY 3, 2011
How many instances has there been when someone waiting for a plane is delayed, and they dump all over the airline in a moment of frustration? While in some instances the airline is at fault, more often than not it's an issue that has to do with weather or security (some of the many things that are beyond an airline's control).
Convince & Convert
NOVEMBER 10, 2015
From Facebook to Twitter to blogs, he has high-performing social with measurable results. TripCase is now a powerhouse mobile app that seamlessly manages at least 30 million trips each year using the combined power of over 40 airlines and more than 110,000 travel agents. In This Episode. ” —@rcadden. Symbian Guru.
Ignite Social Media
AUGUST 10, 2017
With all the drama surrounding airlines these days, we have to give it to Delta. Life is better by the pool #poolside #aquaholic #takeadip #lapiscine #bronzing #summerholiday #vacationwardrobe #swimwear #swimsuitseason #onepiece #wrapfront #stripes #travel #letsgosomewhere #travelpost #stylepost #fashiondiaries #asseenonme #asos #asosswim.
Ignite Social Media
JULY 12, 2016
Perhaps you’d handle this online through your airline or service provider, maybe you’d call a customer service center, or even, gasp, go to the store! These bots typically reside within other messaging apps like Facebook Messenger or Kik. What if all of these could be accomplished almost instantaneously from a messaging app?
Twist Image
DECEMBER 6, 2011
We have Facebook , LinkedIn , Twitter , YouTube and more where we are sharing anything and everything that we're up to. This past week, two of their executives got drunk on a flight, allegedly became belligerent, were restrained by airline staff and passengers, forced the flight to land and the story just keeps on getting uglier.
Kikolani
DECEMBER 30, 2013
Create a doc with all of your travel arrangements. with your main travel details. This can include airline, flight numbers, arrival / departure times, hotel name and address, and other pertinent information. Is your Twitter bio, Facebook page short description, LinkedIn summary, and Google+ story all current?
Sprout Social
AUGUST 9, 2019
Before, you would log into Facebook and Twitter separately, check messages, run search terms and respond when you were tagged. When airlines share data about flights and prices, travel aggregating sites can compile them all and help you compare. APIs Streamline Your Processes. APIs can make your life run a little smoother.
Buffer Social
MARCH 19, 2020
If you’re a travel company, dealing with support might be more of a priority, so you could try to proactive about questions from your audience and give clear directions on what’s happening. Delta airlines has been great at communicating with its customers on social media over the past week-or-so.
Akamai Marketing
MARCH 9, 2009
The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. Maybe travel and tourism will will be the next segment to utilize the power of event marketing.
Twist Image
JUNE 28, 2011
Recently, I was traveling with a well known singer from a rock band (we're still friends). My friend - the rock star - travels infrequently by plane. I'm a loyal customer of the airline. And yes, the same can be said for your Twitter account and how many people (or which people) like your brand on Facebook. C'est la vie.
Twist Image
MARCH 13, 2015
Is there any kind of method to the madness that is airline travel cancellations, delays and frustrations? Let''s bring in Nate Silver and see. '' FiveThirtyEight analyzed 6 million flights to figure out which airports, airlines and routes are most likely to get you there on time and which ones will leave you waiting.''
Hootsuite
JUNE 25, 2019
To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. Check out our Facebook and Instagram contest ideas for suggestions and guidelines. You can also share the post in Facebook or Instagram Stories to better spread the word.
Buffer Social
JULY 20, 2017
Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. As Rank Fishkin observed , “Twitter, Facebook, et al. Many major publishers have been seeing a fall in Facebook referral traffic — some as much as 50 percent.
Twist Image
FEBRUARY 8, 2014
From travel agencies to parking meters, everything''s going digital. AirBnB , Uber , Lyft , even white-label airlines are getting in on the action. "One of the biggest economic shifts this century comes from the removal of the friction that justifies middlemen. The honeymoon, however, may be over. aeon magazine. alistair croll.
Talkwalker SM
MAY 26, 2016
Images and videos play an ever increasing role in the way people interact on social media, as attested by the rise of visual-oriented platforms such as Instagram, Pinterest and Snapchat, and the increasing visual focus of giants such as Twitter and Facebook. Do you want to see what these influencers are posting about your brand?
Convince & Convert
MARCH 31, 2015
Facebook, Twitter, G+, Instagram graphics + a lot more. It totally organizes your entire travel life for you. Plus, the PRO version alerts you to flight changes and other real-time drama, usually before you hear about it from the airline or other company. Let me know on our Facebook page , Twitter , or beyond.
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