Sprout Social

AUGUST 9, 2019

Public APIs are released by companies like Slack and Shopify in hopes that developers will use them to build on their platforms. The company will share a set of inputs that you can use to achieve certain outputs. Private APIs are used internally at a company. There are Multiple Types of APIs. Businesses are built on APIs.

API 110

API Social Media Banking Software 110

Hootsuite

DECEMBER 7, 2022

If you’re an experienced social media manager, you know that risky replies are a delicate dance. Let’s say you run a DIY craft company in Vancouver, BC. There are few social media platforms as brutally honest as Twitter, making it an excellent place to gauge public opinion about a certain topic.

Twitter 115

Twitter HootSuite Airlines Mobile 115

Rebekah Radice

APRIL 27, 2015

You have the chance to immediately convey the details about your company to anyone landing on your page. Do you know what problems your company solves? Your company has an amazing opportunity to translate what you do offline to online. I’m going to demystify how social media managers find content on a daily basis.

Small Business 131

Small Business Facebook How To Airlines 131

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. List of Corporate Social Strategists for 2011. Followers range from less than 10 (no, that’s not a typo) to more than 10,000. Anyway, on to the list!

List 155

List Twitter Brands Microsoft 155

Convince & Convert

MARCH 31, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. The question is not whether your company will have to deal with a self-destructive Tweet, but what kind of tweet it will be, and by whom. Twit happens.

Types 161

Types Training CoTweet CoTweet 161

Convince & Convert

DECEMBER 28, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. The question is not whether your company will have to deal with self-destructive corporate Tweets, but what kind of tweet it will be, and by whom. This is #3. – Jay).

Types 137

Types Training Twitter CoTweet 137

Convince & Convert

MAY 1, 2015

In April, we chatted with the manager of a huge social media team at KLM , an author on thought leadership , Pet360’s PR and social media expert, and the two-man social media team of Canadian yo-yo company CLYW. KLM Manager Social Media, Karlijn Vogel-Meijer.

Social Media 60

Social Media Hashtag Airlines Social Media Management 60

Hootsuite

JUNE 25, 2019

To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Based on the post’s comments, the airline scored somewhere near 650 followers out of the promotion. In less than 10 weeks, the company nearly doubled its following on Instagram.

Examples 111

Examples Social Media Instagram Hashtag 111

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. 5% switched airlines. Nowadays a lot of that conversation is taking place online.

Travel 40

Travel Class Social Media Hotels 40

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Laurel Papworth

AUGUST 28, 2011

It’s probably worth noting that the people behind the business in social media show their value systems – and that a company runs the risk of being impersonally inhuman if they attempt to be politically correct to the point of absurdity. SOCIAL PROBLEMS HIGHLIGHTED. OPTIONS FOR RESPONSE.

Twitter 102

Twitter System Airlines Social Networking 102

Buffer Social

SEPTEMBER 28, 2016

Hosts: Kevan Lee (Director of Marketing, Buffer), Hailley Griffis (Press Crafter, Buffer) and Brian Peters (Social Media Manager, Buffer). Recent episodes you might like: NASA on Social Media: Inside the Strategies That Drive Social Media’s Most Info-packed, Beautiful Profiles – John Yembrick.

Skills 40

Skills Social Media Hosting Marketing 40

Convince & Convert

MAY 18, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. You can be the other petulant 16 year old. Jay : Perfect, perfect, yes, the death of civilization is upon us.

Yahoo 115

Yahoo Yammer Social Media Software 115

Hootsuite

NOVEMBER 3, 2022

When to engaging with a new brand on social media, Gen Z audiences care just as much about the company as they do about the product or service. So don’t make your social marketing all about selling: create content that’s explicit about what your values are, and share as much of your brand’s story as you can.

Airlines 109

Airlines Marketing How To Influencer 109

Keyhole.co

OCTOBER 21, 2023

This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

DECEMBER 5, 2023

Several brands, including United Airlines, have reportedly lost patrons and billions in value due to their poor management of the Flight 3411 incident involving a forcefully removed passenger that went viral online. However, it doesn’t help with social media management or social listening.

Reputation 99

Reputation Software Tools Sentiment 99

Sprout Social

AUGUST 27, 2020

Mr. Peanut and its parent company, Kraft-Heinz, will emerge unscathed following this rather confusing ad campaign, but other brands that don’t generate billions of dollars in yearly revenue like Kraft-Heinz might be so lucky. Social media managers may be able to address some comments on their own. They’ve got your back.

Brands 135

Brands Sentiment Social Media Management Issues 135

Hootsuite

JUNE 29, 2023

candidates won’t work for a company with a bad rep. No wonder internationally beloved toy company Lego reported a 17% growth in 2022. Develop your brand aesthetics and voice, follow best practices for social media, and make sure to be on your best behavior as you grow that audience. Because it’s a candy company?

Reputation 106

Reputation Strategy Brands HootSuite 106

Visually SM

SEPTEMBER 17, 2015

For instance, you could post a ton of content to your page that you know will go viral online—gaining tons of impressions in the process—but if that content isn’t actually relevant to your company, it doesn’t really help your cause. One Social Media Metric to Rule Them All. Engagement. by leaps and bounds. Engagement Time.

Metrics 145

Metrics Social Media Airlines Social Media Management 145

Convince & Convert

APRIL 12, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. That’s how you get a billion dollar price as a company like Instagram. The RSS feed is: [link]. Find us on iTunes: [link].

Hotels 118

Hotels Instagram Authentication Social Media 118

Convince & Convert

AUGUST 2, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : Hey everybody, we are back with episode number 27, two seven, of Social Pros. Eric : Hello, Jay. Eric : Yeah.

Social Media 115

Social Media Groups Groups Team 115

Visually SM

SEPTEMBER 17, 2015

For instance, you could post a ton of content to your page that you know will go viral online—gaining tons of impressions in the process—but if that content isn’t actually relevant to your company, it doesn’t really help your cause. One Social Media Metric to Rule Them All. Engagement. by leaps and bounds. Engagement Time.

Metrics 100

Metrics Social Media Airlines Social Media Management 100

Convince & Convert

AUGUST 10, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Eric, how are you, sir?

Feed 116

Feed Feedly Campaign Social Media 116

Convince & Convert

JULY 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay: Welcome everybody to Social Pros. Not only Eric’s company Argyle Social, but our friends at Infusionsoft.

Airlines 115

Airlines Sentiment Hotels ROI 115

agora pulse

DECEMBER 27, 2019

Do Post: Company recruitment news. Do keep company pages updated. If you’re managing the social media for your brand then having a company LinkedIn page and keeping it updated is important. LinkedIn company updates can still be people-centric. Here’s a quick guide of what you may and may not post….

Social Media 152

Social Media Tips Hashtag LinkedIn 152

Buffer Social

JANUARY 24, 2017

We often talk about the importance of social media managers and the amazing people who handle social media as a team of one. But often, for agencies, larger enterprises, and even some small businesses, social media is handled by teams of people covering a broad range of skills.

Team 40

Team Social Media How To Social Media Management 40

Buffer Social

APRIL 17, 2017

That’s why he’s on a mission to tell stories of good on social media for some of the world’s most impactful companies and brands. In episode #40 of The Science of Social Media , Branden shares his incredible journey from photographer to storyteller and the importance of chasing your passions.

Meeting 99

Meeting Social Media Airlines RSS 99

Hootsuite

MARCH 27, 2020

While PopTarts knew their input wasn’t necessary during the initial phase of the COVID-19 pandemic, the same strategy from an airline company would be unthinkable. Free offerings from online companies skyrocketed in the self-isolation “housebound economy.” This condom company elected to shamelessly advertise through a pandemic.

Social Media 145

Social Media How To Policies Team 145

Sprout Social

MAY 3, 2017

There are many ways to use social media in your PR strategies. The purpose of PR is to have as much positive coverage on your company as possible and as often as possible. With social media being ubiquitously used among consumers, it can be a crucial component in getting your products and/or services covered in the media.

Social Media 100

Social Media Press Release Influencer Airlines 100

agora pulse

MARCH 29, 2018

is one of Europe’s leading travel media companies. with expertise in social media, public relations, marketing, events, communication within the travel industry (for both trade and consumer,) the list goes on. Social media PR is a big focus for TravelMedia.ie. The social media services at TravelMedia.ie

Communities 90

Communities Travel Airlines Hotels 90

agora pulse

MARCH 29, 2018

is one of Europe’s leading travel media companies. with expertise in social media, public relations, marketing, events, communication within the travel industry (for both trade and consumer,) the list goes on. Social media PR is a big focus for TravelMedia.ie. The social media services at TravelMedia.ie

Communities 90

Communities Travel Airlines Hotels 90

Waxing UnLyrical

DECEMBER 9, 2015

Mixing your automated posts with some real-time updates will not only help you stay true to your social media marketing goals, but will also open up so many more opportunities to reach out to your target audience. Using a bot to reply on your behalf is perhaps the quickest way for your brand to get butchered on social media.

Social Media 100

Social Media Tweetdeck Strategy Airlines 100

Ignite Social Media

OCTOBER 27, 2017

American Apparel wanted to join in on the Fourth of July celebrations happening on social media, so they posted the image above of an explosion. What their social media manager didn’t realize is that this picture is the Challenger space shuttle exploding. American Apparel- Fourth of July Disaster.

Social Media 100

Social Media Apparel Brands Hashtag 100

Convince & Convert

MAY 3, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. So, services like Klout and Kred that put a number to your social influence. The RSS feed is: [link]. Find us on iTunes: [link].

Klout 114

Klout Social Media Conference Influencer 114

Convince & Convert

JULY 8, 2016

And then we have some folks that work on business development and operations, and then we have our content sorceress, Jess Ostroff, who’s the Managing Editor for Convince & Convert Media with the blog and the podcast. So basically, for the most part, our community is a social media based community.

Engagement 104

Engagement How To Groups Groups 104

Hootsuite

OCTOBER 9, 2019

A travel company may want to highlight the attractions of top destinations. Posted by KLM Royal Dutch Airlines on Friday, September 13, 2019. The post 5 Key Elements of a High Converting Facebook Post appeared first on Hootsuite Social Media Management. Posted by Wealthsimple on Thursday, September 26, 2019.

Facebook 111

Facebook HootSuite Discount Airlines 111

Hootsuite

AUGUST 11, 2020

One common option is to host a contest featuring products from multiple companies, like Rocky Mountain Soap Company did with Annika Mang of @borntobeadventurous. A post shared by Rocky Mountain Soap Company (@rockymountainsoapco) on Jul 20, 2020 at 10:11am PDT. How could you work together on Instagram? Embrace Instagram Stories.

Instagram 145

Instagram Tips How To Hashtag 145