Keyhole.co

DECEMBER 23, 2023

Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. However, this did not deter the brand from embracing the same humorous approach on its social media accounts. It also does not shy away from getting its hands dirty in ad campaigns.

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Social Media Engagement Strategy Meme 52

Convince & Convert

MAY 30, 2012

As we bathe in the memory of friends, family and BBQ over this week’s Memorial Day holiday, our minds are now tuned up and ready to hit our favorite travel season – summer. Trippy – Like Pinterest, but dedicated exclusively to collecting and sharing travel ideas ( Web, iPhone). Let the games begin. Happiness Factor.

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Travel Tools iPad Hotels 164

Twist Image

SEPTEMBER 4, 2014

There are two trains of thought when it comes to brutal brands: They''re so bad that they don''t even know it. This may surprise you: In my experience, it''s mostly brands that fall into the latter selection from above. Great brands always outlast the individuals who serve them. How do you feel about the airlines?

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Airlines Brands How To Travel 85

Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. Southwest Airlines works with outside partners as well, including Kansas City-based VML and Buddy Media.

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Airlines Social Media Collaboration Travel 232

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 9-10 2018).

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Travel Conference Tourism Forums 40

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Eye for Travel : San Francisco, CA (April 24-27 2017).

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Travel Conference Tourism Hotels 47

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. 5% switched airlines.

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Travel Class Social Media Hotels 40

Sprout Social

AUGUST 26, 2021

billion social users in 2020 , there’s no shortage of data on social media and tools like social listening make it easy to analyze conversations and trends around your entire industry, not just your brand. How to find this information: When customers want you to know something, they won’t hesitate to tag or mention your brand.

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Research Social Media Airlines Marketing 144

Twist Image

DECEMBER 8, 2017

I travel about 150,000 miles per year (for some that's insane, for other that's called "February"). With that, I am always super specific about the gear that I travel with. Before rattling off some of the best gadgets, it's important to note that I travel with a MacBook Pro (the new one that is USB C only) and the iPhone X.

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Travel Hotels Apple Wireless 49

Ignite Social Media

JULY 12, 2016

Perhaps you’d handle this online through your airline or service provider, maybe you’d call a customer service center, or even, gasp, go to the store! With so many types of bots and different types of brands, the time is fast approaching (if not already here) for your brand to decide if a chatbot is right for you.

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Brands Airlines Travel Types 60

Talkwalker SM

SEPTEMBER 7, 2016

With over 500 million monthly active users , Instagram has become a prime target for brands trying to reach new audience segments. Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016.

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Instagram Brands Sports Travel 60

The Realtime Report

MARCH 20, 2023

Brand recognition can be increased through strategic partnerships. Start collaborating with other companies such as airlines, hotels, or travel agencies. Advertising in local media such as newspapers, radio stations, and even television is also highly effective.

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Transportation Insurance Discount Hotels 91

Twist Image

JANUARY 1, 2015

Why would the airlines mind? Was Zaman looking to bring the airlines and travel sites to their knees? It''s a dangerous game because I''m often finding better flights than the ones that the airline websites are showing at the top of their internal search engines. business travel. travel industry. disruption.

Airlines 40

Airlines Data Wikipedia Brands 40

Socialized

JULY 15, 2009

A YouTube video by a musician upset at United Airlines for breaking one of its instruments has reached nearly 3 million views in just a few days, and is creating a lot of buzz in social media circles. United Airlines led the musician on a year-long goose chase for reimbursement, and finally told him “no.&#

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Case Study Airlines Study Blogosphere 182

Laurel Papworth

JANUARY 14, 2010

I know that travel consumers booking via my hotel website i.e. direct customers are more loyal, bring more revenue and tend to travel more often. In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4% a year ago to 30% of CRS bookings in Q3 2009 (eTRAK).

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Hotels Tourism Travel Social Media 85

Pixlee

APRIL 11, 2017

projected to reach $523 billion within the next five years, digital marketing has become a focus point of all forward-thinking brands. These brands are looking to optimize website ads, SEO campaigns and more – anything to give them an edge over the competition. Branding is a communication of a company’s core values.

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Brands Hotels Travel Airlines 42

Pixlee

APRIL 11, 2017

projected to reach $523 billion within the next five years, digital marketing has become a focus point of all forward-thinking brands. These brands are looking to optimize website ads, SEO campaigns and more – anything to give them an edge over the competition. Branding is a communication of a company’s core values.

Brands 40

Brands Hotels Travel Airlines 40

Likeable

SEPTEMBER 24, 2019

And when it comes to the tweet format itself, a hard character limit can feel constraining for brands trying to get their message across. There are some things that the platform does very well, and playing to its strengths will ensure your brand is not leaving a valuable awareness tool on the table. Loosening Up Your Brand.

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Twitter Airlines Aggregator Meme 80

Buffer Social

JULY 20, 2017

Businesses and organizations that are succeeding on social media now are the ones providing personalized social experiences to their fans such as KLM Royal Dutch Airlines, NASA, and Airbnb. And, of course, it’s great for certain aspects of marketing including brand awareness. People use social media to reach brands.

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Social Media Engagement Brands Airlines 112

Sprout Social

JANUARY 25, 2021

The real challenge, however, lies in narrowing those options down and knowing how to find the right influencers for your brand. If their values don’t align with your brand’s, a controversial post can quickly lead to a PR nightmare. Simply signing a well-known influencer with thousands (sometimes millions) of followers isn’t enough.

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Influencer Campaign How To Marketing 112

Ignite Social Media

MARCH 8, 2018

A fashion and travel influencer, Monja’s content on Instagram is stunning. This travel influencer knows how to make you wish you were there with one image. Her account also features photography from other travelers to give you a wide range of perspectives. We love traveling but what about traveling with children?

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Influencer List Fashion Travel 110

Convince & Convert

AUGUST 8, 2012

So when we see a substantial and comprehensive case study from the likes of a brand giant we get excited to know more about their social efforts, the challenges they face and the key components that have made them successful (or not). For a travel brand these represent the three most important areas of the business impacted by social.

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Travel Case Study Airlines Consultant 120

Twist Image

JULY 11, 2018

To build a brand. This brand is constantly in the media talking about e-commerce, innovation, analytics and more. Case Two: I'm a 100k traveller on a major airline (this is not to brag, but rather to create context that this brand knows everything about me. I got an email from the airline. You know this.

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Airlines Retail Loyalty Hotels 60

Twist Image

APRIL 19, 2017

Even rock stars question their own relevancy every now and again (maybe brands should come at it with the same self-reflection and humour?). The company was launching a new product aimed at business travellers, and was curious about the best travel apps for these types of consumers. Airline status luggage tags.

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Travel iPhone Analytics Airlines 71

Convince & Convert

APRIL 4, 2013

While there were many good brand generated April Fools’ jokes, JetBlue stood out for its unique and rewarding approach to the holiday. JetBlue offered people with the first name April who were flying the airline on April 1 a JetBlue credit equal to the value of their flight. What’s your equivalent of the path less traveled?

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Airlines Travel Forums Curation 123

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines.

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CSR Airlines Loyalty Hashtag 127

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines.

CSR 126

CSR Airlines Loyalty Hashtag 126

Hootsuite

DECEMBER 7, 2022

There are plenty of reasons why you may want to use advanced Twitter search to help with your brand’s Twitter or overall social strategy. If your brand is making waves on Twitter, you’ll likely see plenty of people pop up in your mentions tab. Trying to expand your brand or start something new? Discover trends.

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Twitter HootSuite Airlines Mobile 115

Firebelly

NOVEMBER 15, 2012

Everyone has their travel horror story to share — the obnoxious front desk clerk, flight delays, or whatever form of unexpected aggravation. Incidentally, for the brand managers and agencies reading this — if your favorite company took two hours to answer the phone when you called, how would you feel about them?

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Social Media Hotels Retail Airlines 241

Twist Image

SEPTEMBER 19, 2014

I found myself with an extended flight delay (it happens) and I was waiting in an airport lounge (airline, lounge and location won''t be mentioned). It''s obviously there as some kind of promotion/sponsorship with the airline to have frequent travelers marvel at all of the features that this screen possesses. brand experience.

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Airlines Retail Travel Instagram 81

Convince & Convert

JANUARY 21, 2016

Business: United’s Brand Makeover. Mergers, corruption, and three CEOs in one year have not been easy times for United Airlines. With the New Year, the airliner is striving to be “ less awful ” in 2016. Beyond the press, what are people currently saying about the United brand? Fiat Stormtrooper cars ?

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Airlines Pharmaceuticals Conference Automotive 60

Ignite Social Media

AUGUST 10, 2017

While there were plenty of interesting brands to choose from, we’ve gathered a few of the biggest and boldest that made a splash during Summer 2017. With all the drama surrounding airlines these days, we have to give it to Delta. And while all not brands got a win , some brands did it right. ASOS’ Influencer Splash.

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Social Media Airlines UGC Campaign 87

Bare Feet Studios

JULY 2, 2008

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. The Case of the Cancelled Flight Shane and I were booked to travel from DTW to ORD to LAX to HNL on Sunday, June 29th. UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

Airlines 40

Airlines Marketing Travel Hotels 40

Talkwalker SM

JULY 28, 2016

A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. LifeWellTravelled: Cathay Pacific sets the travel tone. Left: Screenshot from the Instagram account of travel blogger Andrea Cristina.

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Hashtag Industry Campaign Hotels 60

Twist Image

MAY 3, 2011

Brands that are leveraging Twitter to connect with their consumers may be in for a surprise. That feeling of frustration that we have all experienced as consumers of a brand is not a constant or lingering feeling that turns someone from a consumer (or even a brand advocate) into a non-consumer (or a brand terrorist).

Airlines 102

Airlines Twitter Social Graph Loyalty 102

Buffer Social

MARCH 19, 2020

Brands shouldn’t be looking at the COVID-19 pandemic as something to capitalize on. You never want to shoehorn your brand into a conversation in which it doesn’t belong. And most brands don’t belong directly in the COVID-19 conversation. Think clearly about the unique role your brand plays in people’s lives.

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Social Media Management Social Media Retail Team 98

Twist Image

APRIL 19, 2017

Even rock stars question their own relevancy every now and again (maybe brands should come at it with the same self-reflection and humour?). The company was launching a new product aimed at business travellers, and was curious about the best travel apps for these types of consumers. Airline status luggage tags.

Travel 40

Travel iPhone Analytics Airlines 40