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Akamai Marketing

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The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

MARCH 9, 2009

The cost of the campaign was approximately $350,000 with Marriott covering hotel expenses and partner Hawaiian airlines covering flights. Along the way, Spirit of Aloha gathered such interest, they started a blog , to keep everyone up to date. The group got lots of together time as they moved along middle America on a 45-foot bus.

Tourism 100
Tourism Eventful Klout Travel 100
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Klout and Kred – Social Influence Comparison

Akamai Marketing

JULY 2, 2012

I’ve been fairly vocal on this blog, in my training and with my clients about my wariness of measuring social influence. Since I wrote that blog post, we seen people get hired (or not) based on their Klout scores ( really? ). That article sums up what so many have known in their gut, but have been unable to articulate.

Klout 177
Klout Comparison Influencer Airlines 177
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