Akamai Marketing

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The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

The cost of the campaign was approximately $350,000 with Marriott covering hotel expenses and partner Hawaiian airlines covering flights. The group got lots of together time as they moved along middle America on a 45-foot bus.

Eventful 100
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Social Media During Emergencies

Akamai Marketing

Hotels, Airlines Should Participate: As soon as the warning was announced last night, I got several text messages from people visiting Hawaii asking for advice. Bing’s Twitter maps app is a great visual aid for this.

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Klout and Kred – Social Influence Comparison

Akamai Marketing

Now, if the airline I fly on most started caring about my Kred, I might care more.but I still think frequent flier status is a lame measurement of over all influence. I can also add the fact that I am frequent flier too if I’d like, which is the beginning of the end in my book. Not so much.

Klout 177