Harp Interactive

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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader. Here are some RSS aggregation services : Google Reader , Bloglines , Fastladder. Twitter Search. Google Blog search. Technorati. BlogPulse Conversation Tracker. Blogpulse Trends. Ubervu (beta).

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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Twitter Followers. Twitter Retweets. Twitter Conversation (measured in @mentions). Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc). SocialToo : Creates social surveys and manage Twitter Follower. Facebook Page Fan Numbers. Invite / Refer (a friend).

Analytics 350
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Social Media…for Small Businesses too!

Harp Interactive

A general misconception out there today is that social media, especially Facebook and Twitter are for large consumer brands. There are also many management tools, widgets and aggregators available today to make these platforms more efficient and useful. But what about lesser known and smaller businesses?

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Social Media…for Small Businesses too!

Harp Interactive

A general misconception out there today is that social media, especially Facebook and Twitter are for large consumer brands. There are also many management tools, widgets and aggregators available today to make these platforms more efficient and useful. But what about lesser known and smaller businesses?

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Social Media Tools, Apps, Resources and Plugins

Harp Interactive

Twitter Tools: tagwalk. Provides a snapshot of your Twitter account including your latest tweets, who you talk to, your links, mentioned by, interests, stats and more. Taweet (beta) is a social calendar and event promotion application for Twitter. Taweet adds a whole new dimension to your Twitter experience: the future.

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

24 TECHNIQUES FOR COUNTER-SEO CAMPAIGNS: Create systems to monitor conversations, aggregate the results and identify common themes. Provide controlled platforms for consumers where they can air negative sentiment and share their experiences directly with you: Facebook, Twitter, Blog Comments, feedback webpage, complaints blog.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Check out Twitter as a way to show a company’s personality. Search Summize.com for as much data as you can find in Twitter on your product, your competitors, your space. Consider a Lijit Wijit or other aggregator widget. Build community platforms around real communities of shared interest. Don’t fabricate this). Don’t NOT go.