Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant. Only then will you get the most comprehensive view of your audience.

Review 127

Review Brands How To Analysis 127

Direct Marketing Observations

JANUARY 12, 2012

NutshellMail users social network updates so they don’t have to login and check. It also allows users to search their social history across multiple networks. PinBoard is a really smart, user-centric, privacy-focused social bookmarking platform.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Sprout Social

AUGUST 25, 2020

With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. Not to mention that content originating from Reddit tends to score huge numbers on social media. If you approach Reddit like the rest of your social presence, you’re going to be disappointed.

Reddit 133

Reddit How To Marketing Banking 133

Hootsuite

APRIL 12, 2021

Personalized guidance: We’re adding more context and actionability to the platform to give customers more support using the features and functionalities available. Social network depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Inbox updates.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Sprout Social

DECEMBER 18, 2018

The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are continually diversifying across social networks—and with good reason. For many, just getting an accurate account of Cross-Network spend in one place will be a big win.

Strategy 97

Strategy Aggregator Overview ROI 97

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Sprout Social

MAY 9, 2023

Content generation Intelligent social media management tools, like Sprout, analyze voice of customer (VoC) data in social posts and reviews to inform what content your target audience is most interested in. Named entity recognition (NER) and neural networks NER helps an AI platform identify named entities in big data.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Ignite Social Media

APRIL 30, 2018

What we learned from that experience is that many people in Congress do not understand how social networks work and that Facebook has a lot of action items to follow up on. Additionally, bots tweeted 89% of links to popular news and story aggregation sites. That should catch you up on all of the latest platform news.

Social Media 97

Social Media Privacy YouTube Aggregator 97

Convince & Convert

JUNE 6, 2014

Tweetable Moments Any platform that we activate on, we will measure the living daylights out of it. Paul’s team uses Sprinklr to manage their social content across platforms and across countries. Holy Social Sony has created a new social network , and it’s dedicated entirely to football (well, soccer).

Social Media 144

Social Media API Aggregator Team 144

Sprout Social

MARCH 11, 2020

Below we’ve highlighted how to find your most successful social media posts, broken down by platform. Before we dive into specific platforms, we should note that defining “success” isn’t one-size-fits-all. Facebook is known for its robust (and sometimes overwhelming) analytics platform.

Social Media 124

Social Media How To Metrics Analytics 124

Techipedia: Tamar Weinberg

FEBRUARY 11, 2015

Further, in their annual social retail report , which aggregated data from over 10,000 retailers representing 304 million unique shoppers and 1.69 Among the more interesting findings: Users coming from a social network spent $126.12 On the contrary, the average order value of a non-socially engaged person was $116.55.

Social Media 100

Social Media Retail Apparel ROI 100

Sprout Social

JUNE 7, 2023

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

Brands 113

Brands Sentiment How To Analysis 113

Harp Interactive

MARCH 31, 2010

Or, any links you’re passing to others through Facebook, Twitter and other social networks. Once you have gathered all the relevant reports, you should then aggregate the data in one place so you can cross reference, validate and get the complete picture. Bit.ly : Tracks click through on links to 3rd party content.

Analytics 350

Analytics Social Media Trendrr Digg 350

Convince & Convert

APRIL 25, 2014

Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. This one page aggregates all of the data from Twitter, Facebook, blogs, the community forums, and any other place online where VMware chatter might be going on.

Communities 134

Communities B2B How To Forums 134

The Realtime Report

AUGUST 1, 2014

As we think about the process as a journey , we see that simply analyzing content consumption in aggregate for a purchase decision is not enough to help marketers and media planners think about an integrated media strategy. Even when we first began analyzing web site traffic we had a manageable set of properties to measure.

Strategy 178

Strategy B2B Marketing Research 178

Harp Interactive

OCTOBER 9, 2009

Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. Map out an integrated project that incorporates a blog, use of commercial social networks, and a face-to-face event to build leads and drive awareness of a product.

Social Media 232

Social Media Press Release Marketing Widget 232

Direct Marketing Observations

SEPTEMBER 13, 2010

Semi-truth #1: Our infatuation with the next, new, shiny, thing in social media depreciates as soon as we realize that it’s just another engagement, aggregator, application, thingy requiring more time, increased effort, permission to access, another profile creation etc., What happened? The coolness wore off. Think Dunbar.

Social Media 162

Social Media MySpace Social Networking Applications 162

Convince & Convert

MAY 10, 2016

It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. But this, of course, makes social community more expensive and less efficient as brands are forced to pay for Reliable Reach.

Communities 60

Communities Aggregator Social Networking Organization 60

Socialmedia.biz

JULY 23, 2017

Are you in the hunt for an employee advocacy platform? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Twist Image

JANUARY 31, 2012

With rumors swirling of Facebook 's pending IPO (and the billions at play that go along with it), it does seem like the most opportune time for the online social networking behemoth to go public. Back in 2003, the Internet could not really handle too much audio and video, so text-based platforms were more commonplace.

Hitwise 101

Hitwise Delicious Findability Yahoo 101

Hootsuite

APRIL 15, 2020

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. This post breaks down the basics of effectively using hashtags on social media and why you should use them. Your brand can do a lot more.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Buffer Social

OCTOBER 1, 2018

The easiest way to think about user-generated content is this: “brands taking the best-of-the-best user content from around the web and featuring it on their own social media or other platforms while giving credit to the original creator, ” said Brian. Test new social media networks. Or Tik Tok?

Organization 108

Organization Flipboard Social Media Company 108

Hootsuite

FEBRUARY 16, 2021

It’s the easiest way to repurpose and edit content to make a post appropriate across your various social channels. Rather than cross-posting the exact same content on every social platform , you can edit handles, hashtags, language and links to make each post appropriate for its intended audience.

HootSuite 140

HootSuite Features URL Template 140

agora pulse

DECEMBER 23, 2019

Unless you catch lightning in a bottle with some sort of meme-worthy one-off, it is very, very difficult to sustain social media reach and engagement with a content approach that is non-episodic. Imagine if the overwhelming majority of your social media editorial calendar was based on ‘shows’ by day, and by platform.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Sprout Social

FEBRUARY 20, 2020

You can’t listen and aggregate this much data “by hand,” so it’s important to choose a listening tool that reaches the deepest corners of social, brings forth actionable data, measures sentiment, and integrates effortlessly into your business strategy. Not all social platforms are created equal. Step 6: Stay nimble.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Webbiquity SMM

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Buzz Marketing for Technology

SEPTEMBER 23, 2008

No doubt very useful and very powerful when they come together (I read this as an agency mixed with a lead nurturing platform that can track ROI!). Best off Brickfish is an all in one platform to do this. Wi5Connect – Welcome to Social Learning 2.0 HiveLive has a very different take on Enterprise Communities.

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Sprout Social

NOVEMBER 26, 2018

Bigger brands with large customer bases tend to have presences across multiple platforms. For the sake of narrowing down where you should spend your time, below is a quick overview of each of the major social platforms. Undoubtedly the biggest name in social, Facebook is somewhat of a mixed bag for business.

Social Media 105

Social Media Marketing URL Hashtag 105

Socialmedia.biz

JULY 23, 2017

Are you in the hunt for an employee advocacy platform? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Koka Sexton

AUGUST 6, 2014

Even in the sales intelligence space, LinkedIn was already the popular social network being used by sales people. The issue with most applications that are in the social selling space is that they only aggregate data. There is no other social network better positioned in the professional space than LinkedIn.

LinkedIn 99

LinkedIn Aggregator Applications Social Networking 99

Sprout Social

JANUARY 27, 2021

But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Because YouTube’s algorithm (like most social algorithms ) is unpredictable. Competition is absolutely fierce on the platform as well. Again, don’t let the platform intimidate you!

Analytics 142

Analytics YouTube Video Embedding 142

Harp Interactive

FEBRUARY 9, 2010

Use HootSuite to publish content to multiple social media accounts and/or platforms including Facebook, Twitter, LinkedIn, Ping.fm (which pushes to many other platforms) and now they’ve just added WordPress functionality. It works over the data network, so you don’t need to use SMS. with stats. Friend Feed.

Resources 243

Resources Ping.fm Tools Social Media 243

Sprout Social

JANUARY 26, 2021

Brands, however, are still slow to go all-in on TikTok—a mistake that Bre Schneide r, the Social Media Manager at US HealthConnect Inc., Because it’s an emerging platform, most digital marketers either say ‘my audience isn’t here’ or ‘TikTok isn’t for us right now.’” hopes brands will soon address. “I Don’t be afraid to take a stand.

Social Media 143

Social Media Metrics Data Team 143

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. Mastering Twitter hashtag analytics is your gateway to impactful social media content. Your tweets need to compel action from your target audience.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

MARCH 7, 2022

Only if you have something more accurate to prove the value of your social marketing plan. Enter social media reporting. What is A Social Media Report? These social media metrics tell you where your brand stands against your competitors when it comes to online discussions. How to Create Social Media Reports Manually?

Report 52

Report Social Media Metrics How To 52

Convince & Convert

JUNE 18, 2014

DataSift’s platform enables companies to easily aggregate, filter, and extract information from the billions of social-media conversations that happen across the world. Each of these fast-growing companies has a unique education-based headache, and we have become the Tylenol to provide assistance. DataSift Who is Datasift?

Trends 154

Trends Marketing Education Training 154

Sprout Social

AUGUST 14, 2023

Employee advocacy empowers employees to share smart, quality content with their social networks. But, getting there takes more than a well-crafted email encouraging your team to share branded content on their social networks. And get results that fuel your brand awareness and social strategy.

Platform 72

Platform Tools Curation LinkedIn 72