Bill Hartzer

JANUARY 22, 2013

The Search Agency has released its quarterly State of Paid Search Report, which, among other findings, reports that smartphones and tablets drove 23 percent of total clicks in the fourth quarter of 2012, an 89 percent increase year over year. Retail surged on mobile during the holidays, but click volume declined YoY.

CPC 122

CPC Paid Search Retail Mobile 122

The Way of the Web

APRIL 10, 2011

The second was a Forrester report into Facebook Ecommerce, which looked into 24 companies, with 7% citing social networks as one of their most effective sources of customers (90% cited paid search marketing). So besides the aggregation problem – why is that 1% number so low?

Social Networking 34

Social Networking scribd Foursquare Retail 34

Webbiquity SMM

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. Search Engine Marketing. The overall average CTR for paid search ads was 0.91%.

Research 191

Research Social Media B2B Statistics 191