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Contagion, Social Media, and Why Things Catch On

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares. You can create a content library where you add blog posts, job listings, white papers, press releases, etc.

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares. You can create a content library where you add blog posts, job listings, white papers, press releases, etc.

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Preparing for the Next Disaster: The Future of #crisisdata

SocialFish

We did some research around this issue and published a white paper detailing the case for integrating time-honored emergency response expertise with real-time social input. Macon Phillips, special assistant to the President and director of new media for the White House, was a volunteer during Hurricane Katrina.

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Social Media’s Redheaded Stepchild

Jeff Esposito

Individuals can post and promote presentations, videos, white papers and news releases or links to relevant news stories. Additionally, the “company page” pulls in a feed from an organization’s blog, and also it aggregates, from across the web, various news items mentioning an organization and/or brand.

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eLearning 2.0 Technologies and Concepts: Start Pages as Environments for Self-Organized Learners

Buzz Marketing for Technology

Also, your work on using start pages for learning is quite interesting, though I prefer to stick to old-school by using my mail reader (Thunderbird) for syndication/aggregation. QR Code for my Mobile Site. White Papers. Congratulations! It is limited, but with respect to efficiency, my first choice. Oskar Casquero.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. The White Paper is in his briefcase. Prominent Placements on Aggregator Sites Like HackerNews, Reddit, etc. Photo Credit: Gorilla Suit.