Ignite Social Media

APRIL 30, 2018

Snap Is Losing Influencers, While Instagram Gains Them. This probably doesn’t come as a surprise, but over the past year 86% of marketers and 89% of influencers reported using Snapchat less for influencer-marketing campaigns , according Activate. YouTube and Twitter also seem to be losing ground with influencers.

Social Media 97

Social Media Privacy YouTube Aggregator 97

agora pulse

JANUARY 6, 2021

Look for time-sensitive events like Facebook Lives or Twitter chats. Follow and Engage With Influencers. Next, check on any influencers you’ve partnered with and engage with their content. Do the same for influencers you’d like to work with so you can start to build a relationship. Go Over Your Daily Calendar.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Pixlee

OCTOBER 18, 2017

Influencer marketing has been on the rise over the last couple of years, replacing organic search as the fastest growing online customer acquisition method. What is a Micro-Influencer? Within the influencer realm, there are many types of social influence. 3 Micro-Influencer Characteristics to Consider.

Influencer 43

Influencer Brands How To Fashion 43

Sprout Social

OCTOBER 20, 2020

Faster responses influence your story. An expert social media manager advocates for their brand beyond “traditional” social media —Facebook, Instagram, Twitter, etc. Reacting quickly to reviews, both positive and negative, also influences your company narrative. Even more critical is responding to what they’re saying.

Review 118

Review Brands Reputation Aggregator 118

Harp Interactive

MARCH 31, 2010

Consumers who connect with you on social media through your website: The second type of social media interaction, more difficult to measure, is from the customers who come to your social media websites through your business website and bring exposure to your brand in their circle of influence. Twitter Followers. Twitter Retweets.

Analytics 350

Analytics Social Media Trendrr Postrank 350

Sprout Social

JANUARY 12, 2022

Either on-site, social media, Google or third-party review aggregators. Review aggregation sites are crucial for software brands, as is Google search. Assemble your army of influencers and brand ambassadors. Chances are there are relevant influencers out there that’d be the perfect fit for your brand.

Conversation 135

Conversation Review Marketing How To 135

Hootsuite

JULY 19, 2023

Hashtags can be used to aggregate social media posts like tweets into categories. For Twitter, stick to 2 at most. Twitter Fun fact: Hashtags actually originated on Twitter as a way to aggregate tweets. Twitter still leans into its hashtag success today and includes it as a determining factor in its algorithm.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Likeable

MAY 27, 2020

Its Instagram ignores essentially all rules of what a “grid with an aesthetic” should look like, and its Twitter is no stranger to self-deprecation. A post shared by Smirnoff (@smirnoffus) on Apr 30, 2020 at 3:43pm PDT. Takeaway: Longer and more complex isn’t always better.

Brands 95

Brands Aggregator Instagram Video 95

Sprout Social

MAY 9, 2023

It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. Find out how Carvel Ice Cream uses the feature to improve their response time on Twitter. The scores are aggregated to provide an overall sentiment of the brand in terms of customer experience.

Sentiment 131

Sentiment Marketing Analysis Loyalty 131

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Waxing UnLyrical

FEBRUARY 13, 2013

Last week, my friend Geoff Livingston joined us for the bi-weekly #measurePR Twitter chat. Yes, that was a lot to cover in an hour, but you know what Twitter is like – going here, going there, flowing here, flowing there. 1:In short, social has become a game of the aggregate. Image: moonty via Flickr, CC 2.0.

Strategy 188

Strategy Aggregator Consultant Flickr 188

Likeable

NOVEMBER 30, 2021

Aggregated together, content pillars should encompass all the core messages you want to get across on social, and already have the strategy baked in. Look at the conversation topics they’re involved in online, and make note of other accounts or influencers they’re following. Ideation: Coming up with fresh ideas every week isn’t easy.

Social Media 83

Social Media Content How To Module 83

Webbiquity SMM

AUGUST 17, 2011

For example as I’m writing this, I see a few great posts right up top: • 3 Questions To Ask About The Qualified Lead You Just Received… • Do B2B Editors Get Twitter? • The evolution of social media power and influence. The intent of the sites is to aggregate and make it easy to find great content.

B2B 155

B2B Features Social Media Aggregator 155

Keyhole.co

FEBRUARY 23, 2024

Closely track metrics that directly influence your business goals and allocate resources to initiatives with the highest potential return on investment (ROI). Tracking social media performance across Facebook, Instagram, X (formerly Twitter), TikTok, YouTube, etc., Remember, not all followers are equal.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

APRIL 12, 2022

This is an aggregated data set so your best times may vary from the graphic below. Influencers. Using influencers as part of your overall marketing strategy is common for brands. At a glance, are the influencers you’re currently working with still useful to your brand? The 20 Minute Twitter Audit. Scheduling.

Facebook 122

Facebook How To Metrics Hashtag 122

Convince & Convert

APRIL 25, 2014

jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. This one page aggregates all of the data from Twitter, Facebook, blogs, the community forums, and any other place online where VMware chatter might be going on. Stewart Brand. See you next week!

Communities 134

Communities B2B How To Forums 134

Keyhole.co

FEBRUARY 29, 2024

Closely track metrics that directly influence your business goals and allocate resources to initiatives with the highest potential return on investment (ROI). Tracking social media performance across Facebook, Instagram, X (formerly Twitter), TikTok, YouTube, etc., Remember, not all followers are equal.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Social and Logical

DECEMBER 3, 2010

In social media, they would include our Twitter followers, Facebook fans etc. The Value of Influencers. As influencers, they are connected to lots of other people. Network building is more dimensional in nature as opposed to the linear strategy of aggregating quantity x to yield outcome y. becoming an influencer.

Strategy 150

Strategy Construction Aggregator Loyalty 150

Keyhole.co

JANUARY 17, 2024

Spotify has nailed social listening with its @SpotifyCares account on Twitter. Influencer tracking Identify and monitor influencers and thought leaders in your industry or niche. Keyhole This tool aggregates user-generated content from various platforms to provide a comprehensive overview.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

The Realtime Report

AUGUST 1, 2014

The ubiquitous access to information turns many employees into instant business influencers. Influencers can provide needed input at certain stages of a purchase cycle, but they are a difficult and inefficient target when nearly everyone is an influencer. The solution? Billion Monthly Active Users, #RLTM Scoreboard.

Strategy 178

Strategy B2B Marketing Research 178

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 40

Twitter Tips Hashtag URL 40

Hootsuite

APRIL 15, 2020

But if you’re sticking with #ThrowbackThursday posts on Twitter, unsure of how else to use hashtags, stay right here. They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. They’re not just for Twitter anymore, either. Learn more.

Hashtag 145

Hashtag How To LinkedIn HootSuite 145

Keyhole.co

MARCH 7, 2023

Whether you’re a budding influencer or a small business owner, increasing your Instagram followers can boost your presence significantly. Collaborations and partnerships Brands with large followings are often sought after by influencers and other businesses for collaborations and partnerships. Don’t worry, though!

Instagram 52

Instagram UGC Hashtag Collaboration 52

Sprout Social

FEBRUARY 20, 2020

Find influencers to partner with. You can’t listen and aggregate this much data “by hand,” so it’s important to choose a listening tool that reaches the deepest corners of social, brings forth actionable data, measures sentiment, and integrates effortlessly into your business strategy. Customer service and support . Public relations.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Webbiquity SMM

AUGUST 23, 2011

But it’s been the top source of visits for nine of the past 10 months (the only exception resulting from the spike in direct and referral traffic to the Nifty 50 Top Women of Twitter post). Of the top dozen sources of traffic, four were social networking or related sites: Twitter , LinkedIn , Facebook and HootSuite.

Syndication 186

Syndication Data How To HootSuite 186

Sprout Social

JUNE 13, 2023

“[I want to] create a way for my team to get users seeking help on social into our support portal as effortlessly as possible,” she says, “If it takes us 19 hours to respond to a technical question on Twitter, that’s effing the customer. For instance, they have a query set up to listen for specific game developers on Twitter. “We

Atlassian 100

Atlassian ROI Social Media Collaboration 100

Webbiquity SMM

JANUARY 24, 2011

Don’t want to follow Twitterers who aren’t following you? A free tool for finding the relative influence of any Twitter user. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A free service for setting up, promoting and hosting Twitter chats.

Tools 206

Tools Social Media Lithium Sysomos 206

Sprout Social

JUNE 7, 2023

This further strengthens your efforts to build brand loyalty and trust—two things that influence up to 58% of consumers’ decision to choose a brand over competitors, according to The Sprout Social Index 2022™. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

Brands 112

Brands Sentiment How To Analysis 112

Convince & Convert

OCTOBER 19, 2010

But many marketers are too quick to create a Twitter or Facebook account and proclaim “Mission Accomplished.&# There are a number of tools that can assist with identifying these opportunities, but the challenge isn’t collecting the data, it’s aggregating the results and knowing what to do about them.

Alterian 126

Alterian SM2 Social Networking Aggregator 126

Sprout Social

JUNE 7, 2016

Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. Get to Know Your Twitter Activity Dashboard. And why not?

Metrics 40

Metrics Twitter Comparison Report 40

Keyhole.co

MARCH 7, 2022

Twitter Analytics. To collect data from your Twitter account, open your Twitter profile and click the three dots on the left: Then, click Analytics. You’ll get the key data on Twitter’s Analytics dashboard. Keyhole’s Twitter Analytics . Let’s see how you can automate social media reporting with Keyhole.

Report 52

Report Social Media Metrics How To 52

Sprout Social

MARCH 11, 2020

Figuring out how to find your most popular tweets is actually a cinch through Twitter Analytics. Although Twitter’s platform provides some of these metrics natively, they don’t spell ’em out as clearly as Sprout. So, where do you start? What makes a post “successful,” though?

Social Media 123

Social Media How To Metrics Analytics 123

Sprout Social

FEBRUARY 22, 2019

Identify potential customers, partnerships and influencers. Influence marketing and product decisions. As Instagram continues to boom, its status as a customer service hub will grow against the likes of Twitter and Facebook. Sprout’s social media listening features help do the legwork by aggregating those specific conversations.

Instagram 107

Instagram Sentiment Hashtag Analysis 107

Techipedia: Tamar Weinberg

FEBRUARY 11, 2015

It will learn about your social influencers to whom revenue can be attributed to. Further, in their annual social retail report , which aggregated data from over 10,000 retailers representing 304 million unique shoppers and 1.69 Facebook, Twitter, and Pinterest drive revenue for them primarily (and the average clickthrough is 0.92

Social Media 100

Social Media Retail Apparel Aggregator 100

Social Media Marketing

APRIL 22, 2011

When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share. That's a much more realistic and informative way to gauge influence, rather than a simple one-dimensional score such as Klout. How do brands get involved?

Social Media 167

Social Media Klout Flickr Radian6 167

Convince & Convert

JUNE 24, 2014

Twitter, Facebook, Instagram, YouTube, Google+… the list goes on. And Twitter is an interesting hybrid with active usage by everyone from teenagers to famous athletes and actors to professionals, and companies using it to reach both consumers and businesses. Are the Same Brands Leading on Facebook and Twitter?

How To 167

How To B2B Social Networking Apple 167

ProBlogger

JULY 1, 2011

Not a day goes by when we don’t see Twitter and Facebook as being talked about as essential social networks for bloggers to be investing time into – but over the last few months I’ve been investing a little extra time into another social network – one that I wonder if some have forgotten about a little – LinkedIn.

LinkedIn 46

LinkedIn Communities Influencer Aggregator 46