Harp Interactive

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

24 TECHNIQUES FOR COUNTER-SEO CAMPAIGNS: Create systems to monitor conversations, aggregate the results and identify common themes. Make your RSS feeds seeded into the most potent feed engines and directories. Build micro-sites on different servers optimized around the themes to index and push down negative search results.

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Social Media Tools, Apps, Resources and Plugins

Harp Interactive

Friend Feed. Allows you to build a customized feed of made up of content your friends on other collaborative sites have shared, including news articles, photos and more. New: Today Google has rolled out a subtle change to Google Reader that lets you create custom feeds to track pages that don’t already have them. Technorati.

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The truth in online health communities

Harp Interactive

Repurpose it for creating content to feed all the social media channels. Aggregate social media content on core website: Using aggregations tools like RSS to pull in social media content into your website is great for sourcing regularly updated material. This type of content is also ideal for going viral!