article thumbnail

Example: Use URL Parameters to Verify Facebook Ads Results

Jon Loomer

Today, I want to walk through an example of it in use. An example might look like this: [link]. Now, let’s look more closely at an example of how I’m using URL parameters. And thanks to iOS 14 and Aggregated Event Measurement, the reporting is potentially incomplete and modeled. Background.

URL 204
article thumbnail

Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. Examples range from Google News and Yahoo! Examples range from Google News and Yahoo!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tip: Facebook Ads Reporting Window

Jon Loomer

Understanding Aggregated Event Measurement. Aggregated Event Measurement allows Facebook to receive such a user’s highest-ranking event during the attribution window. Aggregated Event Measurement allows Facebook to receive such a user’s highest-ranking event during the attribution window. Facebook will receive one.

Report 202
article thumbnail

Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

article thumbnail

Create a Facebook Ads Audience Based on Event Frequency

Jon Loomer

We’ll walk through a few examples during this post. When creating an audience based on one of these events, you’ll see options for “URL/Parameter” and “Aggregated Value.” ” Select the “Aggregated Value” option and the default option will be “Frequency.”

Eventful 199
article thumbnail

Elimination of the 72-Hour Pause for Facebook Ad Set Optimization

Jon Loomer

Heading up to the launch of Aggregated Event Measurement and the enforcement of other changes related to iOS 14, one of the biggest things we heard repeated was that we needed to give thought to ranking our eight pixel events because changing them would be problematic. 72-Hour Pause for App Advertising.

article thumbnail

TikTok For Business: Make your Brand Stand Out

Sherrilynne Starkie

One good example is the #bottlecapchallenge which encourages people to kick the cap off the bottle. Invite people to participate by creating videos around a brand hashtag campaign and their content will aggregate on the hashtag challenge page. For example, music and songs matter on TikTok. Be On Trend.

Brands 273