Remove Aggregator Remove Engineering Remove Marketing Remove Metrics
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How to measure brand awareness

Sprout Social

That’s where metrics come in. From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it. This isn’t just about bragging rights.

Brands 108
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How to Measure Your Marketing Effectiveness

The Realtime Report

Marketing Effectiveness. Some marketing campaigns have been incredibly effective in generating returns, such as Nike’s “Just Do It” campaign. Marketing is all about generating awareness and interest around a brand, but how do you know how effective your efforts are? Search Engine Traffic. Bounce Rate.

How To 103
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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

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How the University of Newcastle uses Sprout to power their full funnel marketing strategy

Sprout Social

And though some may view social as little more than an awareness play, the reality is social can support higher education institutions at all stages of their marketing funnel. In this article, we’ll break down what the university marketing funnel looks like and how your social strategy supports each stage of the funnel.

Strategy 131
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Fetching Friday – 20 Marketing Links & Sad Cat Diary

Kikolani

Optimize Your Content Marketing Strategy with 8 Keyword Tracking Tips – If the success of your content marketing strategy is in any way dependent on SEO and search rankings, explore these 8 tools and tactics to track your keywords. Content marketing metrics is about measuring the results. Search Engines / SEO.

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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

As a solutions engineer at Sprout Social, I work with our customers to help them uncover the power of social across their business, from optimizing digital workflows to making the most of the tools in their martech stack. It really helps bring visibility between the marketing, customer care, communications and brand teams,” she says.

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15+ Tips to Grow On YouTube Shorts

Buffer Social

Optimize the text in your video and on your channel for SEO Search engine optimization isn't just for blogs and websites; it's crucial for YouTube Shorts as well. It helps the YouTube search engine effectively to categorize your content and make it more discoverable. Let’s get into it. 

YouTube 113