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Free Tools for Monitoring Hot Search Trends

Adam Sherk

A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot topics and then quickly produce matching content around them. Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity.

Trends 146
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. 6 slick news aggregators you should try by iMedia Connection. Social and Alternative Search Engines. Searches can also be filtered by platform.

Tools 206
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10 Social Media Marketing Basics for Budding Businesses

Sprout Social

LinkedIn is a network laser-focused on business trends and networking. By aggregating both direct replies and untagged mentions of your business, you never miss an opportunity to interact with fans and followers no matter what their comment might be. And don't forget to show off your masterpiece with #kingarthurflour.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Are you monitoring the trends related to conversations about your brand? whether views are generally positive or negative, and it can identify trends. Emerging Trends. There are tools that will highlight a potential trend before it even happens. Trendspottr is one tool that finds trends before they go viral.

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What Is Newsjacking?

Keyhole.co

It is a strategy that advertises products or businesses through marketing campaigns merged with conversations about trends, recent events, and news from all over the globe. The ability to capitalize on trending topics in real-time With newsjacking, you can productively take advantage of trending topics instantly.

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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

Gab Goldenberg and Steven Bradley came to the party and donated their site stats for analysis, thereby providing three data points for observable trends (along with my own site). This trend is discussed further by Jamie Harrop and Rebecca Murphey. Three cheers for them!

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Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

Steve Rubel explores the impact of digital trends on business, culture, media and marketing. Most people who use RSS readers do so with the intent of subscribing to an aggregated river of news feeds, persistent searches and blogs. This philosophy is key - Google Reader = news aggregator + custom feed database. Micro Persuasion.