Janet Fouts

OCTOBER 25, 2010

Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media. You might be surprised to see what your aggregated message looks like. Notice that when you look at a larger data set the influencers will be different. Great, cool, you’re on the right track.

Social Media 132

Social Media Data SM2 Radian6 132

Bill Hartzer

MAY 26, 2010

From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources. Nielsen – this is one of the most well known, and trusted names in customer data analytics. Jodange : As stated on their homepage, Jodange “Twitterizes the Web&#.

Cymfony 152

Cymfony Social Media Tools SM2 152

Convince & Convert

OCTOBER 19, 2010

There are a number of tools that can assist with identifying these opportunities, but the challenge isn’t collecting the data, it’s aggregating the results and knowing what to do about them. The quickest way to do so is to consider the data around each community. Each can be drilled into and examined in detail.

Alterian 126

Alterian SM2 Social Networking Aggregator 126

Buzz Marketing for Technology

FEBRUARY 9, 2011

In reality there must be hundreds of firms out there doing social media analysis in some form or another but I tried to hit the most popular ones with the single-minded goal of finding a firm that could deliver the most strategic value from the 2+ years of social media data that’s out there. FREE MONITORING SERVICES.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275