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This weeks #SocialMedia Tweetchat Topic: Destruction of the Media Industry: Will We Be Better Off In the Long Run?

Direct Marketing Observations

Wikipedia posted its three millionth article. The cost of reaching a targeted customer will only decline in the years to come. The capabilities are ubiquitous and the cost is next to nothing. Last year, people spent six billion minutes on Facebook , downloaded one billion YouTube videos and logged over 1.4

Industry 143
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Interview With a Small Business Owner Crushed by Google

Bill Hartzer

It’s at the point I can’t even get other sites started to bring in new revenue as doing that all costs sizable amounts of cash which I no longer have. DMOZ lived by this erroneous opinion, Wikipedia as well, by thinking that “all affiliate ticket sellers are garbage”and therefore aren’t allowed pages talking about their history.

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Content farms will eat themselves

The Way of the Web

They’re able to produce this content by farming the work out to a legion of online writers who are submitting for a low cost. Wikipedia is one example, but others, for instance, Squidoo, allow you to donate any earnings to charity, for example. In Demand’s case, it currently has deals with Google which are set to end in 2011.

Content 28
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JOLT - Journal of Online Learning and Teaching

Buzz Marketing for Technology

cost-effective and readily adopted knowledge. Wikipedia-style? mimic the anonymity of posting to Wikipedia. about the same time as Wikipedia discovered that one. trust Wikipedia?? of information that is available on Wikipedia and. of information that is available on Wikipedia and. management tool?

Journal 142
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100 Cool Things You Can Do With RSS " Accredited Degrees

Buzz Marketing for Technology

Each day you can receive free downloads of software that would normally cost money. Change your wallpaper with this fun tool that also serves as a news aggregator. Hardcore Wikipedia fans can learn when there are any changes to the information with their recent changes feed. Free software deals. Software releases. Follow trends.

RSS 200
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Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

How to Get The Founder of Wikipedia (or Anyone) to Reply to Your Emails. ” Source: Wikipedia. One of our primary measures of success is media cost, and when it started, we paid the equivalent of $250 per order. We got the cost from $250 to $225. ” Source: Wikipedia. ” Source: Business Week.

Reddit 80
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The Fight for the Future of Influencer Analytics

Convince & Convert

The first forays into trying to account for offline influence, using Wikipedia pages and mentions as an important signal (since they are harder to fake and game than most social media). Using influencers to solely drive awareness is as cost-effective as a Paula Deen fitness camp.

Analytics 137