Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. PostRank : A content analyzer and provides great feedback on Tweets, Digg, Stumble and Freindfeed. The client wants to know if their social media campaign is working!

Analytics 350

Analytics Social Media Trendrr Digg 350

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. Behavior-Based instead of Aggregated Data. Because most companies know their open rate, but they do not know whether it’s any good in comparison to other companies.

Metrics 127

Metrics Postrank Klout Marketing 127

Jason Yormark

AUGUST 30, 2009

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

Review 209

Review Case Study Postrank Study 209

Waxing UnLyrical

JANUARY 26, 2011

If a company is going to make money off my “likes,&# shouldn’t I get a piece of the pie , as Beth Harte said (and I agree) on Facebook? Maybe its one thing if I "like" a companies page (which I rarely, if ever, do anyways) because Ive entered their "home" on facebook. In aggregate they will ad up.

Class 268

Class Facebook Privacy Public Domain 268

Viper Chill

MAY 6, 2010

Use Postrank to Find Engaging Posts When I wrote a post about the 28 items in my internet marketing toolbox, I covered a nifty little service called Postrank Analytics which lets you see your most shared blog posts on sites like Digg, Delicious and Twitter. Never thought of doing that either I have to admit, so thanks.

How To 77

How To Delicious StumbleUpon Postrank 77