Convince & Convert

SEPTEMBER 7, 2010

I wonder how Stratten feels about companies servicing customers differently , based on their online influence? I’ve even left the stat breakdown public so you can see all the views are organic, not off-shored to get views (like some video companies have done). A tall order, to be certain.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. On the ROI front, Swix CEO Scott Lake ( @scottica ) told me that the company puts as much emphasis on tracking the “I&# as they do the “R&#.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. JB : How are companies incorporating influence metrics into their marketing? Should companies treat customers differently?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

JULY 21, 2010

Companies must also uphold privacy laws. Social-media marketing & customer service can be legal minefield &companies need to stay alert [link] [link] Keeps You In Control How to avoid a social-media lawsuit [link] [link] Tom Tibbits Protecting yourself from social media lawsuits. The Lawyers R Coming.

Social Media 153

Social Media Policies Consultant Social CRM 153

Bare Feet Studios

DECEMBER 3, 2007

But the way that Facebook’s Beacon is setting cookies and sending my very specific online behavior (at selected sites) back to it’s databases not in the aggregate but assigned to my personal data, is going too far. I am in favor of business relationships with independent media creators. I am going to boycott Facebook for now.

Sites 44

Sites Facebook Privacy Xanga 44

Idaconcpts

NOVEMBER 6, 2012

Many companies, especially small businesses, might rely on Facebook while letting other social media outlets slide. In the time that it would take you to post exciting news about your company to Facebook, it’s now possible to spread it to Twitter and Google+ as well. What social aggregators have you used?

Social Media 179

Social Media Tools Aggregator Foursquare 179

Techipedia: Tamar Weinberg

MAY 9, 2008

Take MySpace for example, they rank their blog postings daily like a billboard chart. Why is Digg allowing third-party sites to aggregate the statistics? I would see no reason why someone addicted enough to Digg wouldn’t crank out a handy well written script to aggregate this data. Problem solved.&# Answers Yahoo!

Digg 100

Digg Sites News API 100

Convince & Convert

MAY 11, 2010

I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). Or, you could survey Web site visitors, gathering data in real-time.

FAQ 137

FAQ Content Consultant Social Media 137

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. After all, Facebook could eat the web. I know I would.)

Facebook 279

Facebook How To Marketing URL 279

The Realtime Report

JANUARY 26, 2017

How many of us remember MySpace? Most third-party platforms automatically assign companies an altogether forgettable web address like www.facebook.com/yourbrand or www.twitter.com/yourbrand. Social media aggregation is beneficial for customers who don’t have the time to follow your brand across a handful of third-party platforms.

Xanga 70

Xanga Aggregator Vimeo Tumblr 70

Buzz Marketing for Technology

JUNE 27, 2008

Be it MySpace or Facebook or whatever network works for your target demographic, companies and individuals interested in maintaining their personal brand need to establish and maintain a presence on social networks - especially if youre looking to connect with the younger crowd. aggregators. Thanks Facebook." RECENT JOBS.

Class 274

Class Social Media Web 2.0 Wiki 274

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Share This or Else! Who Should Tweet?

Marketing 265

Marketing SEO Journal Engineering 265

Buzz Marketing for Technology

JUNE 27, 2008

Weve written about a number of companies that employ crowdsourcing to produce their product or service here on ReadWriteWeb, but in this post well specifically look at companies that allow you to leverage the crowd to get something done. Graphic Design. Research & Development. Whatever You Can Imagine.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. By that I mean not only the social voting sites like Digg, Reddit, etc, but also on the social networks (Facebook, MySpace, etc), social communication tools (Twitter, Pownce, Seesmic, etc.),

Social Media 163

Social Media Marketing Consultant Communities 163

Waxing UnLyrical

JANUARY 26, 2011

If a company is going to make money off my “likes,&# shouldn’t I get a piece of the pie , as Beth Harte said (and I agree) on Facebook? Maybe its one thing if I "like" a companies page (which I rarely, if ever, do anyways) because Ive entered their "home" on facebook. In aggregate they will ad up.

Class 268

Class Facebook Privacy Public Domain 268

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

People love data, and they love knowing how data can be aggregated to make conclusions. They love charts and graphics, and they love the findings that can be made from this data in aggregate. A great example is how he provided a deep matrix into Google Buzz, Facebook, MySpace, and Twitter just a few days after Buzz was launched.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why it’s more important than ever for companies (in social media or otherwise) to embrace the truth. A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Strategy Survey Social CRM 119

Buzz Marketing for Technology

JUNE 27, 2008

I use it, have my "100% profile", nice network developed which helps me stay peripherally connected with colleagues who switch companies or move, and use "Questions" occasionally with good response. aggregators. Bernard, I could not agree with you more about LinkedIn. If people in my network want my advice, they call or email me.

LinkedIn 109

LinkedIn Google Directory API 109

Viper Chill

DECEMBER 13, 2009

In the online space, MySpace were dominating with their idea for a social network online and were quickly becoming the website that everybody had to be a part of. Because of this, we decided to create a MySpace with a ‘DJ twist’ which we called: MyDJSpace. The good blogs are good because they stay at it. The weak quit.

How To 69

How To Sites Energy MySpace 69

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Facebook 167

Facebook Consultant Social Media Sites 167

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. The difference is that it’s virtual. Jody Nimetz lists them out for you. But is it Spam?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? How do B2B social media marketing practices differ from B2C companies? “70% of social media users between the ages of 18-34 regularly use Facebook more than other sites such as MySpace, Twitter, and Classmates.com,&# and women use Facebook more than men.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

AUGUST 16, 2010

HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. A Cheat Sheet to Help You Conquer Social Media by Fast Company. Rebecca Corliss reveals an easy five-step, 10-minute daily process for keeping on eye on what’s being said about your company across popular social media venues.

Social Media 200

Social Media Tools Strategy Tips 200

Techipedia: Tamar Weinberg

JULY 7, 2010

Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. Look what Fast Company did. Reply Kwame July 9, 2010 at 5:32 pm Yea, I read something about Fast Company’s influence project on ConversationAgent.com. People think numbers predict influence.

Social Media 251

Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

APRIL 28, 2010

But let’s just say that the main admin of a big brand’s page or other type of page leaves the company on bad terms and defaces or even removes the Facebook Page. I HAVE to respond on behalf of the company, even though I’m not at all affiliated with the company anymore. Whose fault was it? I can’t!

Facebook 277

Facebook Issues MySpace Privacy 277

Buzz Marketing for Technology

JUNE 27, 2008

In other words, I foresee learning management systems as becoming learning tool aggregates that will help keep track of where students and student groups keep their things. However, I was able to aggregate many of the pieces I had coming into the course as my students worked on the class project: an online conference on nanotechnology.

Skills 184

Skills Training Wiki Education 184

Convince & Convert

SEPTEMBER 20, 2010

Nobody forced companies to get involved with their customers in this way. But yet so many companies are using Twitter as a post-modern headline news service. Startling to me, but less than 1% of the participants would use Twitter as the first way they’d contact a company when they need customer service. And for what?

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Buzz Marketing for Technology

JUNE 27, 2008

But since, the company has shifted gears and now offers Blastfeed as an enterprise filtering solution. I recently did an article on my blog illustrating a practical example of how Pipes was used to aggregate feeds from job boards to get the most qualified results for freelance web design and contract work. aggregators.

RSS 270

RSS Feed Feedly FeedBurner 270