Convince & Convert

APRIL 29, 2012

Even adorned with the latest and greatest social media management software and automation and workflow and APIs and the entire chorus line of digital marketing shiny objects, actual human beings in your company need to be at those controls. Social media management software companies, et al. And that’s where the problem starts.

Resources 167

Resources Company Social Media How To 167

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. But remember that different industries prioritize different metrics. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. But remember that different industries prioritize different metrics. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. Union Metrics.

Analytics 179

Analytics Social Media Tools Price 179

Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Facebook Page Fan Numbers. Facebook Wall Interaction. Like this/thumbs up (Facebook, stumble etc). RSS & email subscriptions. Twitter Followers. Twitter Retweets.

Analytics 350

Analytics Social Media Trendrr Digg 350

Convince & Convert

MARCH 8, 2017

For example, a recent study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. They don’t think of those channels in aggregate as “television programming.” Measurement(s).

Social Media 165

Social Media Strategy Template Templates 165

Ignite Social Media

OCTOBER 19, 2016

Earlier this year, Facebook launched location Pages. These Pages allow an administrator of a multi-location company to manage all store locations in one place on the platform. This is very exciting for a brand because it creates easy to manage, authentic Pages which allow users to find the brand’s various locations on Facebook.

Brands 60

Brands Facebook Aggregator Metrics 60

Convince & Convert

NOVEMBER 18, 2012

Managing a Facebook page is a major part of many companies’ marketing and communication programs, but the data we use to measure the effectiveness of those efforts is sorely lacking. Facebook consistently changes what’s measured and how, adding complexity and incongruence to an already squirrely data scenario.

Analysis 127

Analysis Aggregator Facebook Data 127

Hootsuite

JULY 21, 2022

Then when your boss says, “We gave you $50,000 to spend on Facebook ads –– what’s the return on investment [ROI]?” Our ROI is 50%, meaning that our Instagram ads are a worthy use of company time, resources, and money. Pick a metric you want to report on, such as total yearly website visits from Instagram.

ROI 113

ROI HootSuite Cost Campaign 113

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? The reality?

Reputation 96

Reputation Sentiment Analysis Notification 96

Keyhole.co

MARCH 7, 2022

A social media report is a document containing multiple social networks and metrics (including reach and impressions), showing the overall performance of your social media channels. Here we’ll show you the essential metrics you should include in your social media reports to make smart decisions and streamline your efforts.

Report 52

Report Social Media Metrics How To 52

Convince & Convert

JUNE 24, 2014

Twitter, Facebook, Instagram, YouTube, Google+… the list goes on. Let’s use a couple different competitive landscapes of companies to illustrate how you would choose the dominant channels for your organization. Facebook and Instagram are more personal and consumer focused. Who is Where Among the Top Soda Brands?

How To 167

How To B2B Social Networking Apple 167

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

APRIL 11, 2011

By all accounts, social media is a gold rush, with companies and consultants of all sizes and descriptions jockeying for a piece of a pie estimated to be $1.6 It is a tactic, to be incorporated into a much broader social media strategy that in turn serves the overall company objectives. In most companies today, social is a job.

Social Media 151

Social Media Press Release Metrics Aggregator 151

Sprout Social

JUNE 7, 2023

Sprout automatically collects and consolidates information from a variety of sources such as Facebook, Instagram, TripAdvisor and Google My Business, and analyzes the feedback data through text analysis. These are aggregated so you get a holistic sentiment score for your brand and individual topics.

Brands 113

Brands Sentiment How To Analysis 113

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Webbiquity SMM

JANUARY 24, 2011

Monitor social media discussions of your company or product in real time? Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious.

Tools 206

Tools Social Media Lithium Sysomos 206

The Way of the Web

MARCH 21, 2011

It’s an interesting summary of the reasons people have unfollowed Facebook Pages, with ‘The Company Posted Too Frequently’ at 44% of unfollows, and ‘My Wall was becoming too crowded with marketing posts and I needed to get rid of some of them’ at 43%.

Facebook 38

Facebook Aggregator Metrics Report 38

Bill Hartzer

MAY 26, 2010

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products.

Cymfony 152

Cymfony Social Media Tools SM2 152

Adam Sherk

OCTOBER 27, 2009

How “popularity” is determined is not specifically defined, but it is likely a simple metric like page views. Related posts: The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Content 112

Content Press Release Digg Survey 112

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Want to print out all your key metrics on one piece of paper, for easy distribution and circulation within your organization? New YouTube video that goes viral.

Social Media 117

Social Media Strategy Statistics Metrics 117

Jon Loomer

DECEMBER 23, 2020

You’ve undoubtedly heard that Apple is making big changes to data tracking permissions in iOS 14 that could significantly impact Facebook advertisers, publishers, and app developers. What concerns me is how Facebook is clearly concerned. If advertisers spend less, Facebook takes a big hit to their revenue.

Facebook 217

Facebook Apple Privacy Advertising 217

Sprout Social

JANUARY 11, 2023

They ask you to quantify your team’s performance across social channels and accounts, and explain how your performance influences company goals. Every data dashboard serves a different function—from tracking brand awareness to aggregating marketing metrics in one place. Which metrics matter most to achieving this goal?

Template 127

Template Templates Social Media Brands 127

Ignite Social Media

FEBRUARY 11, 2021

Whether your team is presenting your monthly report to you or you’re planning your next big campaign, it’s essential to understand both the meaning of and difference between Key Performance Indicators (commonly referred to as KPIs) and how these metrics align with your overall business objectives. Aligning KPIs to Your Business Objectives.

Social Media 171

Social Media CPC CPA Aggregator 171

Convince & Convert

FEBRUARY 8, 2016

The scene above is the same in every company. Content creation is seen as a creative experiment, following a linear process that begins with brainstorming, moves into production, gets released into the wild, and then is measured according to its aggregate engagement at a future date. Techvalidate ). Sirius Decisions ).

Content 60

Content Marketing Process Energy 60

Sprout Social

JULY 6, 2023

These include conversations relevant to your company, competitors and industry at large, and often hold the answers to questions the C-suite asks (example: how are people talking about our brand online?). How does analyzing social media data work? What are the benefits of social media data collection?

Data 132

Data Social Media Metrics Analytics 132

Sprout Social

FEBRUARY 7, 2024

These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time. What is a competitive intelligence tool? And there’s more.

Tools 94

Tools Sentiment Marketing Reputation 94

Jon Loomer

DECEMBER 17, 2019

Facebook has released an advertising feature for e-commerce companies that allows them to show different formats and creative to people based on what they’re most likely to respond to. It’s called Facebook Dynamic Formats and Ad Creative. Find out with Facebook’s split-testing feature. Considerations.

Facebook 147

Facebook Aggregator Construction Feed 147

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? Should companies treat customers differently?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Sprout Social

MAY 10, 2023

Why do companies need review management software? Review management vs. reputation management Top review management software in the market How to find the best review management software Choose a review management software designed for top platforms Why do companies need review management software?

Software 98

Software Review Reputation How To 98

Bill Hartzer

NOVEMBER 2, 2021

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Hootsuite

DECEMBER 7, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. It doesn’t matter if you’re a freelancer with a humble blog or if you’re a big company with a massive website. It’s easy to get lost in all the metrics you can track. Why you need Google Analytics.

Analytics 145

Analytics Google How To Overview 145

Keyhole.co

APRIL 20, 2023

Now, as the use of social media increases, businesses frequently post something in response to breaking news on Instagram, YouTube, Facebook, and other well-known social networking sites. Newsjacking can put your company into the day’s news and bring a twist that grabs consumers’ interest in real-time.

Aggregator 52

Aggregator News Trends Reputation 52

Keyhole.co

MAY 19, 2022

Social media reporting includes the key wins, most important metrics, and major learnings – perfect to be shared with clients and your teams. Alongside, utilize social media metrics to identify their strengths, weaknesses, and opportunities to stay ahead of them. Features of Keyhole. Supermetrics. Features of Supermetrics.

Report 59

Report Social Media Tools Price 59

Sprout Social

JANUARY 5, 2023

Ways for your company to outshine your competitors. These include conversations relevant to your company, competitors and industry at large. Tracking and aggregating these one-off social messages through monitoring would be one approach. Using social listening to aggregate that data. . The problem? The better approach?

Social Media 83

Social Media Sentiment Hashtag Analysis 83

agora pulse

OCTOBER 28, 2020

You’re checking Facebook notifications in one tab, uploading to YouTube from another device, posting Instagram Stories from your phone, and the list goes on. Facebook Marketing. Whether you handle Facebook Pages or Facebook Groups, you need a tool that can manage them all. When should you use native Facebook tools?

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Keyhole.co

OCTOBER 31, 2022

So, companies can make sure that they are reaching their target audience, and not wasting their efforts. The problem is that not all companies and social media users fully leverage the power of hashtags. Using hashtag analytics software, you can make sense of the performance metrics for your hashtags, and how audiences react to them.

Hashtag 52

Hashtag Analytics Tools Price 52