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General Mills Embraces Collaborative Storytelling with “Hello, Cereal Lovers” Social Media Community

Convince & Convert

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. The cereals are celebrated through a delicious array of mashups , recipes and bowl selfies.

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Fetching Friday – Resources Mashup & Best Keynote at Blog World

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and the best keynote at Blog World Expo 2010 on kikolani.com. The Resources Mashup. They are those which get hardly any searches at all, but which in aggregate can bring highly targeted visitors to your website. Blogging / Writing.

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Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

HiveLive – Platform for building unique communities I spoke to the CEO John Kimbel and visited with HiveLive crew on the Expo floor and was very impressed. HiveLive has a very different take on Enterprise Communities. InsideView also tells you who you are connected to in Facebook or LinkedIn.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Think of it as Facebook for bloggers (well, before Facebook was for everyone.) Thanks Facebook." Social Media U: Take a Class in Social Media.

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Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

A number of large web development discussion communities host contest areas, including NamePros , v7 Network , and Webmaster Talk. The software development community -- especially the open source community -- has long used "bounties" to help lure developers to certain tasks. aggregators. ReadWriteTalk. AltSearchEngines.

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Social Search at LinkedIn Beats Google - ReadWriteWeb

Buzz Marketing for Technology

LinkedIns 361% year-over-year growth handily beats Facebooks 56% growth in the same period, according to the latest stats from Nielsen: However many people have pointed out to me that my case is unusual. I am not sure if this works as well in Facebook. In Facebook it is way more free-form and that is probably a lot more fun.

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