Jon Loomer

JANUARY 26, 2021

In order to receive any app conversion data, Facebook is adopting Apple’s SKAdnetwork API. The result is that any conversion data sent from iOS apps will be… Restricted: No defined attribution window; maximum of one ad account, 9 campaigns, and 5 ad sets with the same optimization for app install. It’s not.

Aggregator 212

Aggregator Facebook Apple Training 212

Jon Loomer

MARCH 27, 2022

You may be seeing that reported conversions are down since iOS 14+ changes of 2021. My custom report consists of about 30 metrics in all, from standard Facebook ads metrics to standard events and custom conversions. The custom conversions for each opt-in are not. Let me know in the comments below! You aren’t alone.

Eventful 202

Eventful Report Facebook Aggregator 202

Jon Loomer

JULY 26, 2021

Heading up to the launch of Aggregated Event Measurement and the enforcement of other changes related to iOS 14, one of the biggest things we heard repeated was that we needed to give thought to ranking our eight pixel events because changing them would be problematic. Let me know in the comments below! Should You Make Changes?

Aggregator 207

Aggregator Facebook Eventful Advertising 207

Jon Loomer

FEBRUARY 13, 2023

You may have comments, a footer, and maybe some other widgets and ads. The amount of scroll may be variable depending on the length of your article and the amount of comments you have. If that’s the case for you, create a custom conversion that maps to the custom event. Let me know in the comments below!

Eventful 184

Eventful Aggregator Widget Conversation 184

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

Aggregator 151

Aggregator Content Digg Posterous 151

Harp Interactive

JANUARY 12, 2010

In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader. Here are some RSS aggregation services : Google Reader , Bloglines , Fastladder. BlogPulse Conversation Tracker. Monitoring Tools For: Blogs. Blogdigger. Google Blog search. Technorati. UberTwitter.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Jon Loomer

MAY 12, 2021

If you want to create a conversions campaign, you can only optimize for one of your eight configured events. If you created ad sets within conversion campaigns prior to iOS 14 enforcement that were optimized for events that aren’t among your configured eight events, those ad sets will now be paused. Paused Ad Sets.

Advertising 217

Advertising Facebook Aggregator Eventful 217

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Tracking when social media engagements—comments, shares and mentions—spike reveals a lot about how customers perceive and interact with your brand.

Brands 110

Brands How To Sentiment Metrics 110

Jon Loomer

NOVEMBER 1, 2022

Prior to iOS 14 changes, Facebook used separate attribution windows (for reporting) and conversion windows (for optimization). Aggregated Event Measurement should still find many of your prioritized events. But once it went away, those questions moved to panic about conversions dropping. Let me know in the comments below!

Privacy 207

Privacy Advertising Aggregator Report 207

Jon Loomer

DECEMBER 26, 2022

” Then click the “Refine by” menu and select “Aggregated Value.” If you’re trying for conversions, optimize for conversions. Let me know in the comments below! When you create a website custom audience, click the Events drop-down menu and select PageView under “From Your Events.”

Facebook 186

Facebook Aggregator Eventful Conversation 186

Jon Loomer

DECEMBER 20, 2021

Inspired primarily by the negative reporting impact resulting from iOS 14-related changes in 2021, Facebook advertisers are searching for ways to verify and uncover conversion results. Ultimately, I want to compare the number of conversions reported by Ads Manager to those by Google. One approach is using URL parameters.

URL 204

URL Examples Facebook Analytics 204

Jon Loomer

FEBRUARY 15, 2023

Create a Custom Conversion We’ve discussed this in the other two blog posts, but there’s a bug that doesn’t allow you to add columns to your Ads Manager for all custom events. The easy solution is to create a custom conversion that maps to that custom event. Let me know in the comments below!

Eventful 179

Eventful Aggregator Google Conversation 179

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? What do you do well and where could you improve?

Reputation 96

Reputation Sentiment Analysis Notification 96

Jon Loomer

FEBRUARY 15, 2022

When creating an audience based on one of these events, you’ll see options for “URL/Parameter” and “Aggregated Value.” ” Select the “Aggregated Value” option and the default option will be “Frequency.” Let me know in the comments below! Take a look!

Eventful 199

Eventful API Aggregator Facebook 199

Jon Loomer

MARCH 11, 2021

Now that we’re in the world of iOS 14 , Aggregated Event Measurement, and the 8-event limit , one of the biggest issues I’ve heard from consultants and agencies is an inability to access and optimize for a client’s configured Facebook events. They may even have their own custom conversions. Still having problems?

Eventful 209

Eventful How To Facebook Aggregator 209

Jon Loomer

OCTOBER 19, 2020

Moderate messages and comments. Offline event set roles include: Upload offline conversions. You can choose whether a partner can view aggregated insights for a line of business. Assign roles related to custom conversions so that a partner can use them in ads (optimization and tracking) or view measurement info (admin access).

System 201

System Facebook API Aggregator 201

Mindjumpers

JANUARY 10, 2013

Startup company gazeMetrix opens up for an entirely new way of monitoring online conversations. With all the various monitoring and social data aggregations tools combined, brands are increasingly able to collect true insights. Meaning consumers making a reference to a brand through a photo without mentioning the brand name.

Brands 264

Brands Aggregator Curation Hashtag 264

Ignite Social Media

JUNE 3, 2021

Total Number of Comments: How many comments a post has received. Dashboard Analytics: The Ads Manager Dashboard provides you with a high-level aggregate overview of trends, placements, operating system, and dayparting data to help you evaluate the performance of your ads and audiences. Clicks: The number of clicks on your ads.

Analytics 154

Analytics Brands CPA Overview 154

Sprout Social

JUNE 27, 2023

It also gives you an opportunity to insert your brand into the conversations drawing audience’s attention. Boost sales conversions Social proof is everything. Review analysis gives you insights into all these factors so you can improve your end-to-end customer journey for higher satisfaction and conversion.

Review 127

Review Brands How To Analysis 127

Jon Loomer

MARCH 14, 2021

Share Custom Conversions. Custom conversions are not automatically shared with the pixel. So, if custom conversions are used for event configuration, they will be “Hidden” if they haven’t been shared. As an agency that has access to a client’s pixel, you can create your own custom conversions.

Eventful 215

Eventful Facebook Conversation Issues 215

Jon Loomer

OCTOBER 20, 2020

Moderate messages and comments. Offline event set roles include: Upload offline conversions. You can choose whether a partner can view aggregated insights for a line of business. Assign roles related to custom conversions so that a partner can use them in ads (optimization and tracking) or view measurement info (admin access).

System 161

System Facebook API Aggregator 161

agora pulse

JULY 17, 2020

Increasing conversions. From initiating new prospects into the sales pipeline to selling products and services, increasing conversions is an objective that can link directly to return on investment (ROI). Increase conversions. Insert Comments and Insights. Improving customer service. Improve customer service.

Report 147

Report Social Media Metrics Aggregator 147

Social Media Marketing

MAY 20, 2019

This user-generated content helps you engage visitors on your website for a more extended period, thus generating a high probability of conversions. Taggbox Taggbox is a fantastic social media aggregator and display tool. It aggregates real-time feeds from multiple social media platforms, Facebook being a major one of them.

Feed 102

Feed Feedly Tools Aggregator 102

agora pulse

JANUARY 6, 2021

Look for unusual changes in impressions or conversions, and address any minor issues right away. For example, I monitor comments and make any bid or budget adjustments right away. Start with what looks most important, like reading and reacting to comments on a viral post. Put any major problems on your to-do list for later.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Hootsuite

JULY 21, 2022

How about your COGS from your conversion rate? Boosting conversions. Marketing ROI formula #3: How to calculate your conversion rate. Conversion rates are always a hot topic among marketers. But, if your conversion rate is low, don’t worry; you’re probably just calculating it wrong. “Wait, 1%?!

ROI 113

ROI HootSuite Cost Campaign 113

Sprout Social

JANUARY 21, 2021

Using context from comments, questions and conversations via social media, tools like Sprout can translate your mentions into messaging data. Once you have a big-picture understanding of sentiment, it’s time to dig into specific conversations. Were most conversations about your products or related to trends and news?

Sentiment 134

Sentiment How To Marketing Analysis 134

Jon Loomer

APRIL 24, 2019

Here’s an example of an audience that consists of people who performed purchases that, in aggregate, were equal to or greater than $100… 2. Conversion Optimization. One way Facebook can do this for you is optimizing to show ads to people most likely to convert — or perform the specific conversion action you want.

Eventful 167

Eventful Facebook Analytics Aggregator 167

Jon Loomer

JANUARY 8, 2020

If you are optimizing for conversions, for example, your ad set will need to generate around 50 conversions during the initial seven-day period to exit the Learning Phase. If you have multiple ad sets, the number isn’t aggregated. Let me know in the comments below! Daily Unique Reach. Post Engagement. Video Views.

Facebook 176

Facebook Campaign Aggregator Advertising 176

Convince & Convert

NOVEMBER 16, 2015

Social media is a popular channel for consumers to post those reviews, comments, or complaints. Social content can be aggregated from specific places of interest for your brand, and audiences can be identified from these locations. Customer Service. Location can make that data actionable. Targeted Ads.

Data 60

Data Conversation Case Study How To 60

agora pulse

MAY 31, 2018

Actions (as an aggregate metric). Back in the day, the only thing you could do to a Facebook ad was like, share, comment on, or click it. The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore.

Metrics 87

Metrics Facebook Aggregator Report 87

agora pulse

MAY 31, 2018

Actions (as an aggregate metric). Back in the day, the only thing you could do to a Facebook ad was like, share, comment on, or click it. The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore.

Metrics 87

Metrics Facebook Aggregator Report 87

Keyhole.co

FEBRUARY 23, 2024

Here are a few simple examples: Conversions and return on investment (ROI): Tie your social media strategy to increased sales, sign-ups, or desired actions to demonstrate its value. Engagement rate: Monitor comments, shares, replies, and message responses. Engagement rate: Monitor comments, shares, replies, and message responses.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

AUGUST 25, 2020

Posts and comments related to that content are then “upvoted” or “downvoted.” While your actual user profile is limited, the ability to “like” (via upvotes) posts, drop comments and publish content is similar to the major social platforms out there. Uncover customer feedback and suggestions.

Reddit 133

Reddit How To Marketing Banking 133

Sprout Social

SEPTEMBER 12, 2018

Paid social has much more to offer than increased impressions, clicks, video views and conversions. Cultivate Connection with Ad Comment Moderation. While clicks and conversions are the end goal of many ad strategies, conversation is a critical component to any outcome. But this is short sighted decision making.

Instagram 81

Instagram Tools Facebook Report 81

Keyhole.co

FEBRUARY 29, 2024

Here are a few simple examples: Conversions and return on investment (ROI): Tie your social media strategy to increased sales, sign-ups, or desired actions to demonstrate its value. Engagement rate: Monitor comments, shares, replies, and message responses. Engagement rate: Monitor comments, shares, replies, and message responses.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

JUNE 7, 2023

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

MAY 9, 2023

AI-powered platforms also identify keywords and triggers to help you develop compelling posts, respond better to customer comments and inspire more impactful product descriptions for your website. The scores are aggregated to provide an overall sentiment of the brand in terms of customer experience.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132