article thumbnail

Measuring Facebook Fan Engagement Beyond the Like

Convince & Convert

Throw out a sweepstakes app, dangle a free iPad, and buy some cheap Facebook ads. You can easily buy fans, but to what end? But a consistent approach to aggregating brand engagements enables you to compare campaigns and track depth of engagement over time. That was sooooo 2010. Fan growth is simply not enough.

article thumbnail

Content Is Everywhere - The Changing Tide Of The Internet

Twist Image

Even though the iPad has a near-seamless Web experience, publishers still create native apps for the device. You can read it on Facebook, on a Blog aggregator and you can comment anywhere you wish (on Twitter , YouTube. You can read more about this here: Facebook Isn't (Just) A Destination. The content is everywhere. you name it).

Content 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Second Screen TV - Research

Diva Marketing Blog

Only now you can chat with your friends about the show, play a few Walking Dead games and perhaps even buy that cute dress one of the actresses is wearing. I''m off to make sure my ipad, iphone and laptop are charged and I know the Twitter handle of the show. . Welcome to Second Screen TV and SocialTV. .

article thumbnail

Second Screen TV - Research

Diva Marketing Blog

Only now you can chat with your friends about the show, play a few Walking Dead games and perhaps even buy that cute dress one of the actresses is wearing. I'm off to make sure my ipad, iphone and laptop are charged and I know the Twitter handle of the show. . Welcome to Second Screen TV and SocialTV. . Diva Marketing : Thanks Joel!

article thumbnail

Report recommending 'Google Tax' seems rather confused

The Way of the Web

So the arguments for taxing digital news aggregation sites are that print,TV and radio are owned by a tiny amount of companies, and local newspapers need propping up despite the fact people are looking elsewhere? I love reading the paper but hardly ever buy it because it just doesn't fit my life.

Report 31
article thumbnail

Marketing Marvels – Build Remarkable Content Marketing Hubs with Uberflip

Convince & Convert

Well, it really starts with the ability to better aggregate and manage your content. And once you’ve got your content aggregated into the Uberflip platform, that’s when you can start to get a little bit fancy and you can create really targeted streams of content for specific buyer personas. Somebody buys licorice.