Social Media Optimization 3 Steps to Tweeting with a Purpose
Convince & Convert
AUGUST 18, 2011
The time you spend tweeting and Facebooking and Google Plussing on behalf of yourself or your company is time you could be spending on some other form of communications or customer service. Too many companies in social media tend to misapply breadth and specificity. Every tweet and status update has a cost associated with it.
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