Dave Fleet

MARCH 8, 2011

Company-related conversation aggregated on employee Facebook profile. Lost opportunity to aggregate relevant conversation and to activate advocates on page. Aggregated conversations provide additional content for Facebook pages. Conversations aggregated on company page may not be positive in tone. Option 4: Create Yahoo!

Comments 370

Comments Sites Engagement Aggregator 370

Dave Fleet

MARCH 2, 2011

Comment syndication and aggregation – commenters can push their comments to Facebook; comments left as a reply over there are aggregated back on the original site. However, once the comments are over there it’s not entirely clear for users that their comments will be aggregated back over on the original site.

Comments 388

Comments Platform Social Graph Facebook 388

Dave Fleet

JUNE 15, 2010

It does so by examining peoples’ previous web activity, including competitors’ websites, blogs, social networks and so on. Audience tracks visitors to your site alongside their previous web activity, and helps to determine whether each person is a real lead or is just browsing. Community management. Public relations.

Sysomos 273

Sysomos ROI Social Media Privacy 273