How TechCrunch Approaches Video Marketing & Trends to Watch for in Video – Travis Bernard [SSM0035]
Buffer Social
MARCH 20, 2017
Don’t try to aggregate video metrics across video platforms. People often try to aggregate video data across platforms and treat it like one single entity, but video views on each platform are very different and I don’t think it’s an apples-to-apples comparison. ” – Travis Bernard.
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