Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Here are a few simple examples: Conversions and return on investment (ROI): Tie your social media strategy to increased sales, sign-ups, or desired actions to demonstrate its value.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool?

ROI 105

ROI Analytics Influencer Campaign 105

agora pulse

JULY 17, 2020

To decide what type of report you should submit, think about your audience and where they’re at in terms of understanding analytics. Social-savvy marketers. In-the-know marketers can easily understand in-depth information. You can also use each platform’s native analytics to create detailed reports. Track Your Team.

Report 147

Report Social Media Metrics Aggregator 147

Sprout Social

AUGUST 8, 2022

YouTube analytics and benchmarking Tools. While there are native YouTube tools for analytics, the tools below provide an extra layer of competitive analysis. Primarily an influencer marketing platform, HypeAuditor provides robust YouTube analytics that focuses on creator accounts. Social Blade. HypeAuditor.

YouTube 106

YouTube Tools Analytics SEO 106

Sprout Social

APRIL 27, 2022

You can also combine UTM parameters with Google Analytics to get a complete picture of behavior. Link tracking: lets you prove the clicks and possibly conversions on your links so you can report on the ROI of a campaign. Integrations: Let you integrate the link shortener with other tools in your marketing stack. TinyCC.com.

URL 104

URL Engagement Domain Name API 104

Sprout Social

MARCH 11, 2020

Because marketers today are expected ever to create content that grabs their audiences’ attention. This ultimately makes your life easier as a marketer as you figure out which types of content to create and recreate. If you’re interested in building a social media marketing funnel , tracking link clicks is crucial.

Social Media 124

Social Media How To Metrics Analytics 124

Sprout Social

AUGUST 31, 2016

As an official LinkedIn® Certified Company Page Partner, analytics are a key component of Sprout’s integration. A Closer Look at LinkedIn® Analytics. The report enables you to benchmark your LinkedIn® marketing efforts with a big picture look into content performance. Better target your content for maximum impact.

LinkedIn 92

LinkedIn Report Company Aggregator 92

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. According to Google and Forrester’s research , half of the marketers struggle with managing loads of data. Only if you have something more accurate to prove the value of your social marketing plan. Twitter Analytics. Instagram Analytics.

Report 52

Report Social Media Metrics How To 52

Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. Two things in marketing have remained true through the years: excellent photography requires skill and money; and image licensing is confusing. Here’s more on viewing paid and organic ROI. Hootsuite hacks for reporting.

HootSuite 140

HootSuite Features URL Template 140

Sprout Social

APRIL 12, 2022

An audit will also surface branding issues and will give you a good idea of what areas you’ll need to work on when it comes to your Facebook marketing strategy. If your marketing strategy aims to reach one target audience but data on your Facebook Insights is different, then there’s an issue. Content and audience. Advertising.

Facebook 123

Facebook How To Metrics Hashtag 123

Hootsuite

APRIL 12, 2021

Clear ROI: We’re committed to helping all of our customers measure the success of their social media initiatives. Plus, team performance is also now available in Analytics. Our new publishing suggestions and insights in Hootsuite Analytics gives you data-driven suggestions about the best time to post. Brand Growth (impressions).

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Convince & Convert

MAY 5, 2012

But to make the case that Pinterest should be a big part of your marketing arsenal because it proportionally sends more traffic to your website than Facebook or Twitter is patently ridiculous. When determining the value of your social media efforts, and certainly when calculating your ROI, you must focus on behavior, not aggregation.

Metrics 143

Metrics Social Media Posterous Aggregator 143

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. These include gamification, internal communications and ROI-focused analytics. You can use this feature to feed content from trusted niche-relevant publications and co-marketing partner organizations as well. Dynamic Signal.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

agora pulse

MAY 30, 2016

Agencies might have knowledge and experience in the most effective social media marketing techniques. and collect, analyze, and learn from important data and analytics. Proving ROI to Your Client. Social media ROI is a contentious topic for many agencies. To be effective, social media managers are required to.

Social Media 60

Social Media ROI Social Media Management Aggregator 60

Convince & Convert

MARCH 30, 2016

trillion , brands are looking to capture their attention and own the marketing of “Mom”. Many moms, however, feel pigeonholed by brands and that most marketing towards them is patronizing, according to FanFinder survey (March 2015). Brands must learn to market towards moms with relatable content that is empathetic and understanding.

Research 60

Research Engagement How To Sentiment 60

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. These include gamification, internal communications and ROI-focused analytics. You can use this feature to feed content from trusted niche-relevant publications and co-marketing partner organizations as well. Dynamic Signal.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Hootsuite

DECEMBER 7, 2020

Knowing how to set up Google Analytics is the first step to understanding: Who your website’s visitors are. Google Analytics is absolutely free. And once you have it implemented, Google Analytics allows you to track and measure your business’ traffic goals and prove the ROI of your web and social media presence.

Analytics 145

Analytics Google How To Overview 145

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Buzz Marketing for Technology

SEPTEMBER 23, 2008

Expo Ascentium – A model for the agency of the future I spoke to the CMO, Romi Mahajan who explained Ascentium 's go-to-market strategy to me. No doubt very useful and very powerful when they come together (I read this as an agency mixed with a lead nurturing platform that can track ROI!). Romi was also a speaker on Agency 2.0

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Oktopost

NOVEMBER 12, 2020

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. Over two thirds (69%) even said they were making measurement and analytics their top priority. . The rise of data analytics. 5 Ways data analysis boosts B2B ROI.

Analysis 136

Analysis B2B Data Tools 136

Hootsuite

APRIL 2, 2020

Like all business strategies, social media requires reporting and analytics to determine how well it’s working. Social media analytics is about gathering data from your social accounts and campaigns. The information you get from social media analytics tools will help you determine which strategies work best. Response time.

Analytics 145

Analytics Social Media Tools HootSuite 145

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? To help me in this quest for the truth I enlisted the help of a couple of my fellow online marketing and SEO buddies.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Sprout Social

DECEMBER 5, 2023

Sprout also can help your team increase ROI and efficiency through automation, chatbots and artificial intelligence. Establishing trust with your customer base significantly affects ROI and business growth. Brand24 features a media monitoring and analytics tool that does this satisfactorily.

Reputation 99

Reputation Software Tools Sentiment 99

Sprout Social

SEPTEMBER 5, 2023

With the right optimizations and tools, you can maximize your brand’s social ROI and make best use of your time and resources. The Total Economic Impact™ study found that Sprout eliminated manual data aggregation to prepare monthly reports by 75%, resulting in $39,000 in savings over three years. Publishing. Monitoring. Listening.

Social Media 130

Social Media Social Media Management Team Collaboration 130

Sprout Social

AUGUST 14, 2023

Most businesses know their employees are their biggest asset, but did you know they’re also your strongest marketers? Our analytics features help you uncover which content is driving the most engagement and, in turn, inform future content strategy. Advertising success platform Simpli.fi Plus, Sprout also connects with LinkedIn.

Platform 72

Platform Tools Curation LinkedIn 72

Sprout Social

JUNE 15, 2023

Tie your digital marketing efforts to key performance metrics like conversions and donor engagement/retention. For example, watch how Donors Choose uses Sprout Social to efficiently manage their complete social media presence—from publishing and engagement to analytics and reporting.

Social Media Management 115

Social Media Management Social Media Tools How To 115

Keyhole.co

NOVEMBER 18, 2021

If influencer marketing is an integral part of your marketing strategy, chances are, you might be collaborating with a large number of influencers. That said, working with influencers is not the same as a traditional digital marketing campaign. To prove the ROI, you can download comprehensive reports. Top features: .

Influencer 124

Influencer Campaign Tools API 124

agora pulse

APRIL 7, 2020

Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Reporting: Buffer offers overview reports for all plan levels, which include post analytics, hashtag performance, and audience demographics.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Sprout Social

JANUARY 30, 2020

Even so, the cloud market is scheduled to grow a staggering 17% in 2020. Doing so means nailing down your SaaS marketing strategy, though. In this guide, we’ve broken down everything you need to know about SaaS marketing. What makes SaaS marketing “different?”. SaaS marketing is all about long-term customers.

Strategy 99

Strategy Marketing Case Study How To 99

Oktopost

MAY 20, 2019

Change a word or two, and that could be equally solid advice for today’s professional marketers. Savvy marketers looking to gain ground in hotly contested markets will turn their attention to Customer Data Platforms (CDPs). Most CDP providers design for marketers as end users, rather than IT departments. Who Is a CDP For?

Data 110

Data Platform B2B Marketing 110

agora pulse

OCTOBER 28, 2020

Facebook Marketing. With post scheduling options, an improved inbox, and in-depth analytics, Facebook Business Manager offers decent management features for Pages. Return on investment (ROI) calculator that can estimate the value your marketing efforts generate. Social media dashboard vs. native tools.

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Oktopost

AUGUST 5, 2019

“One-size-fits-all” is a pretty brilliant marketing concept. Ironically, one place where a one-size-fits-all approach is never a good idea is in marketing itself. There are significant differences between performing marketing for small organizations and large ones. . This is where marketing middleware comes in.

Hubspot 89

Hubspot Marketing WordPress Collaboration 89

Sprout Social

MAY 4, 2017

This focus and planning will minimize wasted effort and improve your social media marketing productivity. To help with developing a strategy, ask yourself the following: Why are you committing time and resources to social media marketing? Who do you want to engage with and attract to the business through your marketing efforts?

Products 100

Products Social Media Tips Marketing 100

Sprout Social

JULY 17, 2023

“If significant stakeholders in social sit on other teams, which is often the case at enterprise companies, it’s essential to centralize your social media strategy,” says Kate Winick, former Senior Director of Social Media and Brand Marketing at Peloton. For example, do leaders want to know how people are talking about your company online?

Social Media 78

Social Media Collaboration Team Metrics 78

Keyhole.co

MAY 19, 2022

According to SproutSocial, 63% of marketers are expected to discuss social media ROI with their bosses to justify the spending on marketing and social media. However, measuring the ROI of social media remains elusive for many marketers. Track social media marketing performance from Instagram, LinkedIn, and more.

Report 59

Report Social Media Tools Price 59

Keyhole.co

DECEMBER 12, 2022

As a marketer, how do you stay on top of all your social media marketing tasks? Let’s think about all the jobs social media marketers have to complete each day: starting from creating and publishing content to analysis and reporting. Collaborate with social media, content, and marketing teams. What is Iconosquare?

Price 52

Price Social Media Management Collaboration Analytics 52