Sprout Social

MAY 9, 2023

AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. Here is a closer look.

Sentiment 131

Sentiment Marketing Analysis Loyalty 131

Buffer Social

NOVEMBER 28, 2023

For this experiment, I focused my efforts exclusively on LinkedIn, where I’ve been building my personal brand , over a one-week period from November 6th to November 12th, 2023, and I used LinkedIn's platform analytics to track and compile the performance data of the AI-written content. Now, let’s dive deeper into the data.

LinkedIn 95

LinkedIn Publishing Aggregator Analysis 95

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools.

Social Media 100

Social Media Team Social Media Management Report 100

Sprout Social

JANUARY 11, 2024

Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. A sentiment analysis of reviews, social media comments and feedback surveys identifies areas that excite customers and those that need work.

Brands 108

Brands How To Sentiment Metrics 108

Oktopost

MARCH 20, 2022

Seeing the positive effect of social listening on their brands , more and more data-driven marketers are looking for a powerful solution to support this strategy. Oktopost also allows users to set up a mention limit for each query to control the amount of data the system will collect. Benchmarking and competitor analysis.

Conversation 118

Conversation Sentiment B2B Module 118

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. That is a lot of information to keep track of and social listening data is often a crucial partner in this endeavour. Semantic classification further ensures there are no duplicates.

Brands 112

Brands Sentiment How To Analysis 112

The Realtime Report

DECEMBER 16, 2022

WOO Network’s transparency dashboard, WOO X, includes live data reporting that updates every 15 mins, proof of assets and where they are held, information on liabilities, and additional information related to transparency. The analysis also included WOO X’s dashboard in this informal survey. Only 5 exchanges are providing live data.

Issues 91

Issues Banking Aggregator Survey 91

Keyhole.co

JANUARY 17, 2024

Sentiment analysis Analyze the tone of online conversations to determine whether sentiments are positive, negative, or neutral. This type of analysis will make it easier to assess public perception, gauge customer satisfaction, and identify areas that may require attention or improvement. Tools used in social listening 1.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Sprout Social

MAY 23, 2023

But for the most part, it’s old data. But even when AI does analyze the latest data from your channels, comments or larger social space, it can’t always grasp human nuance. “It AI analytics and automation tools mine massive amounts of data faster than the speed of social vs. the hours or days this would take manually.

Team 133

Team Social Media Management Skills Trends 133

Convince & Convert

NOVEMBER 18, 2012

Managing a Facebook page is a major part of many companies’ marketing and communication programs, but the data we use to measure the effectiveness of those efforts is sorely lacking. Facebook consistently changes what’s measured and how, adding complexity and incongruence to an already squirrely data scenario.

Analysis 127

Analysis Aggregator Facebook Data 127

Sprout Social

JANUARY 21, 2021

And you won’t know until you look at your data. Although there are plenty of sources to choose from, social listening data is invaluable for fine-tuning your messaging. Because listening data is: Specific and organic (straight from the mouths of your customers and competitors alike).

Sentiment 133

Sentiment How To Marketing Analysis 133

Adam Sherk

FEBRUARY 8, 2012

During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. I’m focusing specifically on profile analysis as opposed to Twitter tools for other purposes. Topsy also provides data on the top links in the past 24 hours for each profile.

Analytics 241

Analytics Tools Klout Twitter 241

Proactive Report

NOVEMBER 21, 2023

These new outlets have several options for reaching their consumers online, including apps, newsletters, podcasts, and aggregation platforms like Apple News or Flipboard. Audience analysis and tracking can help you with this. Here is some data provided by SparkToro for an audience that talks about nutrition and health.

News 52

News Platform Flipboard Journal 52

Sprout Social

SEPTEMBER 9, 2020

It’s about casting a wider net to find and analyze conversations for powerful, qualitative insights like competitive analysis , sentiment analysis and brand health. Data gleaned from listening, can even be used to help make larger business decisions. For instance…. The VP of Digital Marketing.

Organization 123

Organization Sentiment Social Media Management Analysis 123

Sprout Social

DECEMBER 18, 2018

More networks in play, means the need for more experimentation, optimization and analysis. By working campaign-level paid data from Facebook (including Messenger), Instagram, LinkedIn and Twitter as well as their associated audience networks into one report, you’ll get that time back and a few major benefits.

Strategy 97

Strategy Aggregator Overview ROI 97

Keyhole.co

FEBRUARY 23, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Dave Fleet

SEPTEMBER 21, 2011

Interesting, useful data. The original data is useful because the analysis is conducted at an aggregate level, over 630 respondents. Information was not published often enough (14 percent). This follow-up chart in the post, however, is next to useless. Why is this chart useless?

Statistics 283

Statistics Sample Samples Aggregator 283

Ignite Social Media

JANUARY 25, 2018

It provides real-time demographic, behavioral, and interest data for the 1.9B Once Facebook returns the search, you get a treasure trove of data on your topic. The data is broken down into three tabs: overview, audience analysis and post trends. The last section under Audience Analysis is “Behaviors”.

Facebook 107

Facebook Sample Samples Sentiment 107

Direct Marketing Observations

JANUARY 12, 2012

Inside View gives users an aggregate view of the social presence and activity of a company. Note that it may take some time for Tweriod to gather enough data for analysis.). It also allows users to search their social history across multiple networks. bufferapp is tiny little tool that lets users schedule time-released tweets.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Sprout Social

FEBRUARY 20, 2020

Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Competitive analysis. Listening can crawl data from Youtube, Reddit, blogs and forums too! Look for spikes in your data. Lead generation. Product research.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Jon Loomer

SEPTEMBER 8, 2020

The base pixel code is what identifies the data as being connected to your ad account. Second, an event utilized on websites around the world means more data for optimization. Optimization would be for the aggregate of all purchases, for example, rather than the purchase of a specific product. Custom Events. One final point.

Eventful 200

Eventful Facebook Conversation Advertising 200

Sprout Social

JUNE 29, 2020

Social data is the key to success. In order for your full-funnel marketing strategy to be successful, every social team needs to lean on their data. For Rob, social data is what enables his team to connect their work to a specific business outcome and to act as strategic advisors to stakeholders across the university.

Strategy 131

Strategy Marketing Metrics Education 131

Social Media Network Marketing

JULY 29, 2009

Market Basket Analysis is a modelling technique. The set of items a customer buys is referred to as an itemset, and market basket analysis seeks to find relationships between purchases. The challenge has been how to leverage this data to produce business value. To put it simply it is Affinity Analysis.It

Analysis 50

Analysis Marketing Retail Aggregator 50

Keyhole.co

JUNE 19, 2023

It includes an analysis of context, sentiment, and the overall customer experience. They can effortlessly aggregate data from different social accounts and perform in-depth competitor analysis on one dashboard. It goes beyond just monitoring social media platforms for brand mentions and hashtags.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

JUNE 1, 2021

Sprout users can leverage the Profile Performance Report, which provides a high-level aggregate of performance data across multiple channels, to frame renewal conversations. Sentiment data speaks volumes, quantifying how people feel about a business. Customer responsiveness . Brand sentiment.

Sentiment 88

Sentiment Proposal How To Metrics 88

Convince & Convert

JUNE 29, 2014

You’ll receive a very detailed online analysis, as well as a downloadable PDF, all at no cost ($37 value). just a quick note here to let you know that I will not have access to any of your individual data, only aggregate info for Convince & Convert readers) I’d love it if you took the free personality assessment now.

Aggregator 165

Aggregator Analysis Communities Cost 165

Keyhole.co

MARCH 7, 2022

But there are too many social media business accounts with too much data to track. According to Google and Forrester’s research , half of the marketers struggle with managing loads of data. Social media reports come with a collection of data and statistics you can use to track, measure, and refine your efforts. .

Report 52

Report Social Media Metrics How To 52

Oktopost

NOVEMBER 12, 2020

Data makes the world go round, and knowledge is indeed power, now more than ever. It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. What are data analysis tools? The rise of data analytics. The problem?

Analysis 136

Analysis B2B Data Tools 136

Sprout Social

AUGUST 8, 2022

While there are native YouTube tools for analytics, the tools below provide an extra layer of competitive analysis. The platform aggregates account data to identify top-performing content and opportunities to optimize. Likewise, brands should also keep a close eye on their competitors’ growth as well. Social Blade.

YouTube 105

YouTube Tools Analytics SEO 105

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social media analytics relies on data to: Identify patterns. Although all social media platforms provide native data, their analytical and reporting capabilities tend to be limited.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

MARCH 11, 2020

Also, Sprout is capable of showcasing data that is beyond a month old. With LinkedIn Page admin , you can access your individual post data by clicking on the “Show stats” tab of any given post. Sprout’s Pinterest analytics allow you to look at your performance via audience growth and individual pin performance data.

Social Media 123

Social Media How To Metrics Analytics 123

Sprout Social

FEBRUARY 22, 2019

Through Instagram social listening, brands actually take the feedback from the aforementioned conversations and data points on Instagram and translate them into action. Sprout’s social media listening features help do the legwork by aggregating those specific conversations. Conducting competitive analysis. Good question!

Instagram 107

Instagram Sentiment Hashtag Analysis 107

Ignite Social Media

SEPTEMBER 13, 2016

Data Collection and Analysis. Collecting data and inputs from various social media networks and channels is crucial to social media success. However, while many tools tout the ability to aggregate the data, it’s the analysis of that data that becomes an essential skill set for your team.

Skills 60

Skills Team Social Media UGC 60

Buzz Marketing for Technology

NOVEMBER 17, 2011

A: After an aggregate of 9 years at Microsoft, being the CMO of a $100M dollar digital agency, and a writer, I wanted to get back to my roots in terms of “building” something that had huge customer promise and could make a dent in reality as we know it. What makes what you’re doing different than all of the others? is that accurate?

Microsoft 235

Microsoft Sentiment Engineering Survey 235

Sprout Social

DECEMBER 1, 2016

Learn more about how you can use this report for Facebook competitor analysis below. Compare Fan Growth & Message Data. The accompanying chart breaks out Fan data and trends so you can dig into your Page’s overall growth and analyze the performance of your competitors. Benchmark Industry Standards.

Report 40

Report Facebook Aggregator Metrics 40

Net-Savvy Executive

APRIL 2, 2015

Shortly after last month''s announcement of the new Facebook topic data service from DataSift , another kind of change showed up in my inbox: the impending disappearance of Facebook post data from social media monitoring tools. It''s meant for broad analysis, not monitoring or engagement. Social media analysis'

API 40

API Platform Facebook Analysis 40